Grupo Bimbo Expands Investments in Mexico and the US

Grupo Bimbo is expanding its North American footprint through a US$1 billion investment in the United States while adding manufacturing capacity in Puebla, reinforcing Mexico's role in its regional production and supply chain strategy. The company also reported resilient 2Q26 performance despite inflationary pressures, although it reduced its 2026 capital expenditure outlook to preserve cash flow. 

Grupo Bimbo is strengthening its investment strategy in both the United States and Mexico, while reporting resilient financial performance despite a challenging consumer and inflationary environment. The company is expanding production capacity, reinforcing its supply chain and brands, and refining its capital spending plans as it focuses on long-term growth.

Grupo Bimbo announced an investment of approximately US$1 billion in the United States for the 2026-2028 period. The company said the funds will be allocated to maintaining operations, product innovation, improving accessibility and affordability, enhancing nutrition, and expanding partnerships with suppliers engaged in regenerative agriculture.

Diego Gaxiola, Chief Financial Officer, Grupo Bimbo, said the investment is part of the company's long-term strategy in the United States and reflects a disciplined approach to capital allocation.

"This investment is aligned with our disciplined capital management strategy and our long-term objectives in the United States, reinforcing our commitment to the market and our focus on driving growth and innovation," Gaxiola said.

The United States remains one of Grupo Bimbo's most important markets. Together with Canada, it accounts for nearly half of the company's revenue. According to its 2025 financial results, the North America region contributed approximately 44.6% of consolidated sales, generating MX$190.2 billion (US$10.9 billion) out of the group's total global revenue of MX$427 billion.

Greg Koehrsen, President, Bimbo Bakeries USA, said the new investment will strengthen the company's brands and enable it to continue providing baked goods and snack products to millions of consumers.

"This investment reflects our confidence in the strength of our brands in the United States and will allow us to continue offering nutritious and delicious products to millions of American families," Koehrsen said.

Puebla to Receive New Manufacturing Plant

At the national scale, the city government of Puebla also announced that Grupo Bimbo will invest MX$1.7 billion to build a new production plant in the city. Puebla already hosts one plant, inaugurated 35 years ago in July 1991. The newly announced project will become Grupo Bimbo's second manufacturing facility in the municipality.

José Chedraui, Mayor of Puebla, said the investment will strengthen the local economy, create jobs and reinforce business confidence in the municipality, which he described as essential for the city's continued growth.

The announcement followed a meeting between municipal authorities and company representatives to discuss the project's scope. The exact location of the facility, construction timeline and number of jobs to be created have not yet been disclosed.

The announcement comes one year after Grupo Bimbo unveiled an investment of more than US$2 billion for the 2025-2028 period across Baja California, Yucatan, Mexico City, Nuevo Leon, Queretaro, Puebla and the State of Mexico. That investment plan is expected to generate more than 2,000 direct jobs and 10,800 indirect jobs.

The nationwide investment strategy aims to expand production and technological capacity across the company's facilities, modernize its fleet of electric delivery vehicles, advance circular economy initiatives through sustainable packaging and strengthen partnerships with Mexican farmers, who supply 97% of the company's production inputs.

Strong Quarterly Results Despite Lower Capital Spending

During 2Q26, Grupo Bimbo reported a 4.5% increase in sales, driven by favorable pricing, higher volumes and the contribution of recent acquisitions, including Wickbold in Brazil.

The company also attributed part of its performance to the FIFA World Cup, which it identified in its quarterly report as a factor supporting demand for categories such as sweet baked goods, hamburger buns and salty snacks in both Mexico and the United States. In Mexico, net sales increased 4.7%, with broad-based growth across sweet baked goods, pastries, salty snacks and convenience store channels.

The North America region, which includes the United States and Canada, recorded 1.3% growth excluding currency effects, marking its second consecutive quarter of expansion. Grupo Bimbo gained market share across every product category in the United States for the first time since 2020, with particularly strong performance in breakfast products, pastries, mainstream bread and salty snacks.

"We delivered a solid quarter, with volume growth and a favorable pricing mix, even amid a challenging consumer environment across several of our markets," said Alejandro Rodríguez Bas, CEO, Grupo Bimbo.

Despite the strong performance, the company reduced its projected capital expenditures for 2026 by approximately US$200 million. Grupo Bimbo had initially planned to invest between US$1.2 billion and US$1.4 billion this year but has revised its forecast to a range of US$1 billion to US$1.2 billion, reflecting volume trends and evolving market conditions.

The adjustment comes as the global baking company expects inflationary pressures to remain challenging, particularly for several key raw materials, according to Gaxiola.

"We have observed upward pressure on several key inputs, including wheat, resins and energy. Current market conditions suggest that some of these pressures could persist into next year," Gaxiola said.

By lowering its capital spending, Grupo Bimbo expects to generate more cash than originally anticipated. The company also expects stronger cash flow supported by stable revenue expectations and improved operating margins.

"We are maintaining essentially the same revenue outlook, but we are increasing our margin expectations, which will translate into stronger operating cash flow," Gaxiola added.  

Grupo Bimbo is the world's largest baking company, operating in 96 countries with 251 bakeries and manufacturing plants, more than 1,600 sales centers, and a distribution network of over 56,000 routes. The company employs more than 152,000 people and generates annual sales exceeding US$22 billion.