Mexico Beckons the Asian Agribusiness SectorBy Sofía Hanna | Wed, 12/30/2020 - 17:11
Mexico has been present in Asian forums like SWITCH and FOODEX JAPAN. Being part of these forums brings many opportunities to the agribusiness sector in terms of growth and exposure, while also providing knowledge and resources to those who do not have the same resources as large companies.
SWITCH, which was organized by Enterprise Singapore and Innovation Partner for Impact, was a leading technology, innovation and enterprise festival with a focus on innovation among global startups, investors, corporates, the scientific community and environmental players, according to the event’s website. During this festival, innovation for a more resilient food supply chain was one of the key topics, along with the new normal, changes in customer behavior and the market. According to a statement from SADER, Mexico’s participation creates a presence and interest in our products in countries like China, South Korea, Taiwan, Hong Kong and Singapore.
The next event on the Asian agenda is FOODEX JAPAN. The idea is to maximize business opportunities, boost food diversity from all around the world, accelerate product development in an environmentally friendly and healthy way, support technological developments that could increase productivity and highlight new technologies that can help solve food waste issues, according to FOODEX’s website. The Mexican companies that will participate this year are mainly from Michoacan, Jalisco, Colima and Guanajuato, focusing on the production of avocado, berries, lemons, grapefruit, mango, tequila and agave syrup.
These states’ participation in the forum will not only bring attention to them in terms of investment, but it will also help other states with high potential to grow even more and have a higher presence in the Asia-Pacific region. Each state that will be participating has provided economic support to producers to encourage them to get involved. Also, the forum will be done online. It will help those who do not have many resources to attend because it will only require them to have an electronic device to connect, states a SADER release.
Since 2005, when the Mexico-Japan Economic Association Agreement was signed, Mexico became more attractive in terms of agri-food and fishing exports and even more during the COVID-19 pandemic, according to a previous MBN article. Agri-food exports to Japan grew by 2 percent, recording a trade surplus increase of 11.68 percent between January and May, which would indicate that the sector struggled to grow during the first year of the present administration but saw an increase in late 2019 and early 2020.
To make producers even more attractive and capable, certain companies like Syngenta offer solutions tailored to farmers’ individual needs around the world. In an MBN interview, Javier Valdés, Territory Head of LATAM North at Syngenta, mentioned that the way farmers are doing their work is changing. They require more technologies that have a beneficial impact on the environment, as well as new alliances, both of which can be facilitated at forums like SWITCH and FOODEX.