GM, INRIX Ally to Ensure Road Safety
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GM, INRIX Ally to Ensure Road Safety

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Sofía Garduño By Sofía Garduño | Journalist & Industry Analyst - Thu, 05/05/2022 - 16:36

Globally, around 1.3 million people die annually in road crashes. To avoid this, General Motors (GM) allied with INRIX to develop Safety View, a cloud-based safety analytics application that helps actors involved in mobility to achieve road safety goals. The use of connected vehicle data will help make smarter infrastructure decisions in urban areas, says the carmaker. 


“Developing smart, connected cities is an important step toward creating a better world for all with improved safety, greater access to mobility solutions, minimized congestion and environmental benefits,” said Alan Wexler, Senior Vice President of Strategy and Innovation, GM.


The platform will use information from critical safety and demographic datasets to identify hazardous roadway segments and evaluate the impact of a Vision Zero action plan. “Our work with INRIX is the first product of the GM Future Roads platform as we work to proactively create digital safety solutions. By offering a cutting-edge mobility analytics product, we are helping public agencies make informed safety decisions for their communities,” added Wexler.


GM is not the only OEM concerned about the impact of traffic accidents. Nissan’s upcoming Ariya electric crossover SUV has been subject to rigorous safety tests that aim to ensure driver’s protection. The tests follow Nissan’s Safety Shield concept, which revolves around the thesis that vehicles should protect their occupants. For that reason, Nissan is working toward a zero fatalities goal to drastically reduce the number of deaths in accidents involving Nissan units.


The vehicle, infrastructure and the human factor are the main aspects that influence safety while driving. Every 1 percent increase in speed produces a 4 percent increase in fatal crash risk. Driving under the influence of alcohol or drugs increases the risk of a crash that can result in death or serious injuries, while mobile phone use increases the risk of being involved in a crash by four times. Meanwhile, the design of roads also has an impact on their safety, according to the WHO.


Mexico is the seventh country in deaths caused by automotive accidents in the world and the third in Latin America. The country sees about 22 deaths per day among those aged between 15 and 29 years old. Between Jan. 01, 2021 and Nov. 30, 2021 around 13,512 people lost their lives in a traffic accident in Mexico, the highest number of deaths reported since 2015. For this reason, in April 2022, Mexico’s Congress approved the reform of the General Law of Mobility and Road Safety (LGMSV), which aims to protect individuals and guarantee the right to safe, accessible and efficient mobility. The LGMSV law puts the safety of pedestrians first, followed by cyclists and non-motorized vehicles users, then public transport services and finally motorized vehicles users.

Photo by:   Pixabay, Tumisu

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