Mexico Retail: Investment, Digital Growth and Expansion
By Eliza Galeana | Junior Journalist & Industry Analyst -
Tue, 08/04/2026 - 09:48
El Puerto de Liverpool's 2Q26 net profit rose 55.3% to MX$5.12 billion as reduced financial expenses offset lower sales at its Suburbia division. Meanwhile, Grupo Bimbo will invest US$1 billion in the US through 2028 while expanding its manufacturing footprint in Mexico.
This is the Week in Retail & E-Commerce!
Liverpool 2Q26 Net Profit Rises 55.3% Amid Mixed Retail Sales
El Puerto Liverpool reported a 55.3% year-over-year increase in net profit during 2Q26, supported by lower financial expenses despite mixed retail performance amid cautious consumer spending in Mexico. The company’s Liverpool department stores posted sales growth, while Suburbia faced declines as household budgets tightened, although credit card expansion increased its financial services portfolio and overall sales contribution. Liverpool is also advancing its international strategy through its entry into the US market following its merger with Nordstrom, expanding its retail footprint beyond Mexico.
Grupo Bimbo Expands Investments in Mexico and the US
Grupo Bimbo is expanding its North American operations with a US$1 billion investment in the United States and a new MX$1.7 billion manufacturing plant in Puebla to strengthen production capacity, supply chains and market growth. The company reported resilient 2Q26 results, supported by higher sales, acquisitions and strong performance in Mexico and North America, while reducing its 2026 capital expenditure outlook to preserve cash flow amid inflationary pressures. The investment strategy highlights Bimbo’s focus on innovation, operational efficiency, sustainability and long-term regional competitiveness.
Mexico Digital Consumer Confidence Jumps to 66% in 3Q26: AMVO
Mexico’s Digital Consumer Confidence Index rebounded to 66% in 3Q26, reflecting stronger consumer willingness to shop online amid seasonal demand drivers such as vacations, promotions and back-to-school purchases. The growth of e-commerce is expanding across sectors, with retailers, marketplaces and logistics providers adapting operations to higher transaction frequency, omnichannel purchasing and increased demand for faster fulfillment. As digital adoption accelerates, companies are also investing in AI-driven shopping tools, inventory management and digital visibility to compete in Mexico’s evolving retail landscape.
Retail Expansion Summit to Connect Mexico’s Growth Players
Mexico’s retail sector is preparing for further expansion through new store openings, real estate development and digital transformation initiatives despite moderate consumer demand and higher operating costs. The Retail Expansion Summit & Expo will bring together brands, investors, developers and suppliers to address market opportunities, location strategies, franchising and technology adoption. As retailers adapt to changing consumer behavior, companies are prioritizing omnichannel models, artificial intelligence and operational efficiency to strengthen competitiveness in Mexico’s evolving retail market.





