CEMEX Fosters Sustainable Construction
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CEMEX Fosters Sustainable Construction

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Fernando Mares By Fernando Mares | Journalist & Industry Analyst - Fri, 04/29/2022 - 16:41

CEMEX, one of the biggest cement companies in the world, is working on reducing its environmental impact as the construction industry demands more sustainable products. As a result of this effort, the company has developed Vertua, a type of low-emission concrete. 


The Vertua product line has provided over 2 million m³ of concrete to important infrastructure projects in Mexico. The product has been implemented in the restoration of the Queretaro-Irapuato highway and the Vasconcelos avenue in Nuevo Leon, as well as at the expansion of General Motors’s production plant in Silao, Guanajuato. The product was furthermore used in projects located in Monterrey, Mazatlan, Veracruz, Puerto Vallarta, Pachuca and Culiacan among others. 


Vertua has three product lines: Vertua Classic, Vertua Plus and Vertua Ultra, which will be launched in 2H22. Each of the products adds value via the reduction of CO2 emissions, ranging from 30 to 100 percent. With this innovation, the company aims to de-carbonize its operations by 2050, under its A World in Action program. A key goal for CEMEX is to source 5 million m³  of Vertua concrete by the end of 2022.




To sustainably source the company’s energy and back its zero-emissions strategy, CEMEX will manage the waste of the El Volcan stadium in Nuevo Leon through its subsidiary Pro Ambiente, which will collect, separate and place the waste in special containers. Non-recyclable wase will be sent to CEMEX’s plant in Monterrey to be processed into green fuel that can fire cement production. 


The company estimates it could recollect over 30 m³  of waste for each event taking place at the stadium. Converting this waste to energy is equivalent to taking 400 cars off the streets, or planting 82 trees and letting them grow for 10 years. 


“At CEMEX, we develop solutions to face sustainability issues for major cities. That is why we developed this project together with Tigres FC and Pro Ambiente, enabling us to take action in favor of the environment by transforming waste into energy,” said  Antonio Balmori, Vice President Urban Solutions, CEMEX. 

This year, CEMEX announced that it is the first company in the construction sector to transform CO2 into nanomaterials that contain carbon, which will help the company to achieve a circular production process.

¡Somos la primera empresa en la industria de la construcción en convertir CO2 en nanomateriales de carbono! Esta tecnología nos ayudará a lograr un proceso circular, clave para el desarrollo sostenible y una parte esencial de #FuturoEnAcción. https://t.co/ciLwOTJadJ pic.twitter.com/oK2jQr7gmK

— CEMEX Global (@CEMEX) April 27, 2022
Photo by:   Anton Eprev

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