Grupo Televisa’s Bestel to Market Starlink in Mexico

Grupo Televisa’s Bestel will resell Starlink services in Mexico, expanding enterprise satellite connectivity for businesses operating in remote and underserved areas. The agreement reflects growing demand for hybrid network solutions that improve coverage, deployment speed, and business continuity.

Bestel, the telecommunications and IT subsidiary of Grupo Televisa, has been named an authorized Starlink reseller in Mexico, a move that expands the enterprise reach of satellite connectivity in a market where coverage gaps still limit operations in remote and infrastructure-poor areas. Grupo Televisa disclosed the agreement on April 13, saying Bestel will market Starlink services to companies across the country and integrate them into its own enterprise connectivity portfolio.

According to the company statement, the alliance is aimed at businesses operating in places where terrestrial infrastructure is limited or nonexistent. Bestel says the agreement will allow it to offer Starlink connectivity as part of broader hybrid architectures that can combine fiber, LTE, microwaves, and satellite service, rather than as a stand-alone link. That positioning matters for enterprise customers that need redundancy, rapid deployment, and service continuity in sectors such as mining, logistics, energy, agribusiness, and operations with dispersed sites.

Bestel frames the deal as a way to address one of Mexico’s most persistent digital bottlenecks: reliable service outside dense urban corridors. In the company’s statement, Federico Garcés, Subdirector of Enterprise Products, Bestel, says the goal is to help clients expand business availability and continuity in places where traditional infrastructure may be insufficient. The release also says the service can lower last-mile deployment costs in remote areas and shorten implementation times compared with traditional infrastructure builds, making it especially relevant for temporary links, expansion projects, and urgent deployments.

The partnership also gives Bestel a commercial angle that goes beyond distribution. The company says it will provide local commercialization, installation, and support, as well as complementary services such as LTE connectivity, managed services, cybersecurity, and a corporate help desk with local billing. That model could make Starlink more attractive to business customers that want the capacity of low-earth-orbit satellite internet without having to manage procurement, integration, and support directly with an international provider.

The announcement builds on regulatory groundwork laid years earlier. In 2021, MBN reported that Starlink Satellite Systems Mexico had been authorized by the Federal Telecommunications Institute to exploit the rights to transmit and receive signals associated with foreign satellite systems covering Mexico, with the authorization valid for 10 years. That approval opened the door for Starlink’s commercial operation in the country and helped establish the basis for later distribution and enterprise agreements such as the one now announced with Bestel.

Grupo Televisa remains the preponderant agent in broadcasting, while América Móvil holds that for telecommunications.