Holcim Introduces Sustainable Cement “Fuerte Más”

Tabasco will produce Mexico’s most sustainable cement, “Fuerte Más,” reports construction material manufacturer Holcim. The Swiss-French multinational says that its facilities in Mexico can adequately produce the innovative material. 

“At Holcim México, we are advancing with our mission to decarbonize the construction industry, now with the launch of Fuerte Más, our prime product from the ECOPlanet portfolio. The best thing is that this product is already widely accepted by our clients, masons, block makers and self-builders," says Jaime Hill, General Director, Holcim México.

The cement is part of Holcim’s commitment toward a net zero emissions future. Fuerte Más cement reduces CO2 emissions by 50% and energy consumption by 70%. The technology provides better performance, is easier to apply and reduces environmental damage. The project will now be part of Holcim’s ECOPlanet portfolio, said the company via a press release. Holcim keeps pouring efforts to reduce global warming to 1.5°C and will produce 500,000 tons of low-carbon cement per year. 

Fuerte Más will be produced in the plant in Macuspana, Tabasco, which has high-tech equipment with low water and electricity consumption. Holcim considered that due to the plant’s high level process control, automated systems can be moved virtually through control rooms in real time.

Holcim recently announced ECOCycle, which is a proprietary circular technology platform to recycle construction demolition materials into new building solutions. Holcim highlighted that the technology is capable of recycling 100% of demolition materials from decarbonized raw materials into aggregates for concrete and road construction fillers, explained Holcim via a press release. 

The company also backs CiTeC, a global scientific network that promotes the exchange of market information and technology to tackle challenges in the industry, explained CiTeC via its website.