Enrique Toscano
Director General

Satisfying the Need for Integrated Technology Systems

Wed, 11/01/2017 - 15:15

City landscapes are evolving at a faster rate than ever before. As space becomes increasingly scarce and the country’s urbanization continues unfettered, developers are focusing on vertical developments to meet the demands of businesses. As more towers rise from the ground, telecommunications and data management companies like Reto are increasingly pressed to deliver services sooner, rather than later.

“Large companies often require us to update their IT systems or install completely new ones in less than 24 hours,” says Enrique Toscano, Director General of Reto. “We helped one company transfer and install systems to their new headquarters. These types of projects can be a challenge due to the technical and engineering details involved.”

Toscano emphasizes the uniqueness of the telecommunications supply sector, because clients rarely come to them with the specific solutions they need. “We have to analyze the requirements of each company and design the structure,” he says. Reto began as a distributor of electric products and expanded its services according to client demand. It now provides complex telecommunications and data management solutions that include the installment of new infrastructure.

With 28 years of service under its belt, Reto can provide integrated telecommunications services to a wide range of industries, both in the public and private sectors. “We work at a national level and collaborate with large companies that have several offices throughout the country, and also with smaller businesses.” The task can be difficult because the amount of information that each company handles needs to be considered when creating a management structure.

Reto offers an added value to the market by making sure the quality of its engineering expertise and solutions are above market standards, Toscano says. The company supplies carefully selected premium products, although this also means that domestic companies are often left out. “We search for manufacturers that are a point of reference in technology,” says Toscano. “Unfortunately, the majority of our products are foreign because few national companies can provide international standards.”

To overcome the lack of national manufacturers, Reto is taking on the challenge of creating its own line of products. “Our group has experience manufacturing products but that part of the company broke away from us,” Toscano says. “We then decided to start manufacturing products again after one of our suppliers stopped providing automated products, also known as smart products.” Reto’s new products are still in the initial phase of production. The company has developed the technology and is working on making them more visually aesthetic before commercialization. “It is a highly ambitious project but we expect the market to receive it well. It will be highly costcompetitive.”

The company’s goal is to use its new line to facilitate the central control and management of a group of products. For example, having a master switch that can be programmed to adapt illumination curtains to the amount of natural light in a room. Or parking lots that can automatically turn off overhead lights when there is a lack of movement.

Promoting the development of new technology is also important because products need to adapt to the changes in the use of office and commercial spaces. “Companies are beginning to see the phenomenon of home office more often and this implies a change in occupancy,” says Toscano. “Offices no longer need to have the lights on at a constant rate and this is where the use of automated technology can help reduce costs.”

Toscano says Reto helps clients adapt to new trends that may not be common in Mexico yet but are bound to emerge, such as e-commerce. “Our team has a responsibility to guide clients through state-of-the-art technology,” he says. “It can be hard to convince them to invest in products like security software that can protect the integrity of operations. But as the rate of security incidents rises, we see that companies are giving this area a higher priority than before.