Image credits: Michelleraponi
News Article

The World Tourism Organization Shows Interest in Mexico

By Lorenzo Núñez | Wed, 06/30/2021 - 17:05

In an effort to reactivate Mexico´s tourism industry through the promotion of investments and education programs, President López Obrador welcomed Zurab Pololikashvili, Secretary of the World Tourism Organization (OMT) to discuss the tourism industry in Mexico.

"I welcomed the Secretary of the World Tourism Organization, Zurab Pololikashvili, and our Secretary of Tourism Miguel Torruco. He gave me recognition for the tourism policy we implemented during the pandemic. I thanked him on behalf of all of us," the president said on his Twitter account.

Pololikashvili first arrived to Mexico along with members of the Organization of American States (OAS), to participate in the Fourth Special Meeting of the Inter-American Committee on Tourism (CITUR), where they discussed issues related to the reactivation of tourism, through the promotion of investments and education for growth. Torruco expressed his wishes to improve tourism standards in Mexico, "We are doing this with the purpose of sharing the work carried out by the governments of the Inter-American System of the Organization of American States (OAS) for the safe reactivation of the mobility of international travelers, and to bring the agreements to a broader table of analysis with global reach and taking into account the particularities of this region of the world.”  

Some of the important points to work on the Fourth Special Meeting of the Inter-American Committee on Tourism are presented here:

  • Facilitate internal mobility within the country, while taking care of sanitary measures and avoiding discrimination.
  • Homogenize bio-sanitary protocols with other countries to guarantee people´s health.
  • To ally with the private sector and implement technology in order to increase tourism to different areas.
  • Accelerate the vaccination process throughout the country.

Initiatives to improve sanitary protocols in internal mobility of the country, such as “Viaja Seguro” Initiative from CNET and INTERprotección have already been presented. As reported by Mexico Business News, The National Tourism Business Council (CNET) created the initiative "Viaja Seguro" (VIGO) in alliance with INTERprotección, a travel road insurance company aiming to reactivate the travel segment in Mexico that highlights the importance of having travel insurance assistance in case of any event related to the COVID-19 pandemic.

The tourism sector as a whole is set to have a strong recovery after the pandemic. The World Travel and Tourism Council (WTTC) recently announced a US$2.5 billion investment in tourism infrastructure in Mexico. Yucatán is also receiving investment from other sources. Mauricio Vila Dosal, Governor of the state, announced an investment of over US$73 million in tourism projects, reported MBN.

The data used in this article was sourced from:  
Photo by:   Michelleraponi
Lorenzo Núñez Lorenzo Núñez Junior Journalist & Industry Analyst