Hyundai Bets on Global Mobility Innovation Center

Hyundai Motor will establish its new Hyundai Mobility Global Innovation Center (HMGIC) in Singapore to accelerate its innovation efforts, supported by the Singapore Economic Development Board. The lab will explore and prove new future mobility business concepts for eventual expansion into global markets. 

“HMGIC will be a testbed to explore and validate the future Hyundai is envisioning. Combining Hyundai’s innovative spirit and Singapore’s fertile atmosphere, we will develop ground-breaking businesses and future technologies,” said President of Hyundai Motor Company Bo Shin Seo. 

Hyundai will also pursue open innovation with world-class educational institutions such as the Nanyang Technological University by conducting joint projects as well as co-founding separate research centers. HMGIC will also test a service using multiple modes of transport, as well as an on-demand shuttle and last-mile mobility via e-scooter. In addition, the automaker will review a potential collaboration on a pilot study for Singapore’s Smart City project.

According to Intelligent Transport, the South Korean company plans to provide vehicle services such as maintenance, repair, financing, insurance and electric vehicle charging. To do this, Hyundai will build a smart mobility platform that analyses customer data based on vehicle utilization, leveraging increased connectivity. 

“By gaining a better understanding of customers’ needs, the company aims to be able to offer services tailored to every aspect of customers’ lives, including shopping, delivery, streaming and mobility services,” said the company.