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By Pablo Estévez Hinojosa - Tue, 02/06/2024 - 15:00

When facing business issues, managers must understand that you cannot apply a technical solution to an adaptive problem, writes Pablo Estevez.

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Fri, 03/29/2024 - 12:00

Closing a sale will depend mostly on the salesperson’s technical and commercial skills, which is their ultimate added value, writes Victor Tello.

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By Pablo Estévez Hinojosa - Mon, 02/05/2024 - 11:00

When facing business issues, managers must understand that you cannot apply a technical solution to an adaptive problem, writes Pablo Estevez.

By Eric Rossati - Tue, 01/09/2024 - 11:00

Digitalization is the snowball of transformation that will crush all those organizations that fail to prepare, writes Eric Rossati.

By Alberto Saracho - Mon, 07/03/2023 - 11:00

Generative AI and its ecosystem are still evolving but new applications will offer significant value-creation opportunities, writes Alberto Saracho.

By Carlos Herrero - Wed, 06/22/2022 - 10:00

The reality of a brand in the market is the imperative for artificial intelligence tools and platforms, writes Carlos Herrero.