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By Carlos Herrero - Wed, 08/17/2022 - 12:00
Reinvention requires a significant effort of analysis and reflection, as well as humility, writes Carlos Herrero.
Featured content
Mon, 09/26/2022 - 08:49
Alfredo Nolasco, CEO and Founder, Spyral, discusses nearshoring and the end of globalization, the potential of Asian companies coming to the Mexican market and the opportunities for the public and private sectors to work together.
https://mexicobusiness.news/tag/extrategia-comunicacion-medios
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By Carlos Herrero - Wed, 06/22/2022 - 10:00
The reality of a brand in the market is the imperative for artificial intelligence tools and platforms, writes Carlos Herrero.
By Carlos Herrero - Tue, 04/26/2022 - 10:00
The symptoms of mental health damage are obvious. The solutions may be complex but they are within reach, writes Carlos Herrero.
By Carlos Herrero - Thu, 02/03/2022 - 10:58
COVID pierced everything, from health to the economy and society. It is up to everyone to rebuild the foundations, writes Carlos Herrero.
By Carlos Herrero - Mon, 12/06/2021 - 09:19
2022 will be demanding. It may be a long year. The general leading the charge will be the difference-maker, writes Carlos Herrero.
By Carlos Herrero - Thu, 08/12/2021 - 12:43
The pandemic is changing how people approach marketing and how marketing approaches consumers. Where will it end up?
By Carlos Herrero - Thu, 04/15/2021 - 16:00
It is curious that words like purpose, born in the context of spiritual soul-searching, are more convincing to new marketers than words like mission.
By Carlos Herrero - Tue, 03/16/2021 - 15:23
Brands provide specific, relevant values, not run-of-the-mill mediocrity. Extrategia’s Carlos Herrero explains why.
