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AI, Logistics, and World Cup Prep Drive Mexico’s Retail Future
By Mariana Allende - Thu, 01/01/2026 - 10:00
This week, Zara adopts Generative AI, while Amazon and Aeromexico boost logistics. Social media and the 2026 World Cup drive retail growth.
https://mexicobusiness.news/tag/generative-ai
More E-Commerce & Retail
Zara Deploys Generative AI for Models, Virtual Fitting Rooms
By Mariana Allende - Tue, 12/30/2025 - 13:04
Zara launches Generative AI for hyper-realistic models and a Virtual Fitting Room to boost digital sales and reduce returns via its app.
How AI Is Reshaping What Talent Means in Mexico’s Economy
By Roberto Peñacastro - Fri, 12/19/2025 - 07:00
Generative AI is redefining talent in Mexico, and SMBs must embrace hybrid operations and AI adoption for competitiveness, writes Roberto Peñacastro.
Digital Pharma: AI, Data Governance and Value Chain Modernization
By Pedro Alvarez - Wed, 12/10/2025 - 07:00
As the digital era transforms pharma competitiveness, scaling AI, integrating patient data, and enforcing cybersecurity are key, writes Pedro Alvarez.
Turning Challenges Into Opportunities, With Tech as the Engine
By Pablo Gómez Benet - Mon, 11/10/2025 - 06:00
Digital transformation is a continuous journey requiring adaptability and innovation aligned with business strategy, writes Pablo Gómez Benet.
Amazon 3Q25 Revenue Jumps 13%; AWS and AI Drive Profitability
By MBN Staff - Tue, 11/04/2025 - 12:00
Amazon reported 13% 3Q25 revenue growth and 37.9% profit increase, driven by 20% growth in AWS and the integration of AI tools.
AI Agents, Smart Automation Boost Customer Experience
By Mariana Allende - Thu, 10/16/2025 - 09:34
AI agents enhance client loyalty and provide Latin American businesses with the visibility they need to grow, says Zendesk’s Alan Schulte.
How to Capitalize on Buen Fin, Black Friday, and Cyber Monday
By Julian Coulter - Tue, 07/15/2025 - 07:30
Future success for Buen Black Cyber relies on understanding consumer behaviors and leveraging AI across channels, writes Julian Coulter.
When AI Meets Retail: The Omni Channel Odyssey
By Marco Gelosi - Fri, 07/04/2025 - 06:00
AI is revolutionizing fashion retail, integrating personalized styling, robotics, generative marketing, and unified commerce, writes Marco Gelosi.

Amazon Marketplace Wants to Awaken Mexican Sellers’ Potential
By Diego Valverde - Tue, 06/24/2025 - 10:30
Advanced technology and effective logistics allow Mexican sellers to grow locally and succeed globally, says Amazon Marketplace’s Renata Arvizu.