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By Mariana Allende - Thu, 01/01/2026 - 10:00
This week, Zara adopts Generative AI, while Amazon and Aeromexico boost logistics. Social media and the 2026 World Cup drive retail growth.
https://mexicobusiness.news/tag/generative-ai
More E-Commerce & Retail
By Mariana Allende - Tue, 12/30/2025 - 13:04
Zara launches Generative AI for hyper-realistic models and a Virtual Fitting Room to boost digital sales and reduce returns via its app.
By Roberto Peñacastro - Fri, 12/19/2025 - 07:00
Generative AI is redefining talent in Mexico, and SMBs must embrace hybrid operations and AI adoption for competitiveness, writes Roberto Peñacastro.
By Pedro Alvarez - Wed, 12/10/2025 - 07:00
As the digital era transforms pharma competitiveness, scaling AI, integrating patient data, and enforcing cybersecurity are key, writes Pedro Alvarez.
By Pablo Gómez Benet - Mon, 11/10/2025 - 06:00
Digital transformation is a continuous journey requiring adaptability and innovation aligned with business strategy, writes Pablo Gómez Benet.
By MBN Staff - Tue, 11/04/2025 - 12:00
Amazon reported 13% 3Q25 revenue growth and 37.9% profit increase, driven by 20% growth in AWS and the integration of AI tools.
By Mariana Allende - Thu, 10/16/2025 - 09:34
AI agents enhance client loyalty and provide Latin American businesses with the visibility they need to grow, says Zendesk’s Alan Schulte.
By Julian Coulter - Tue, 07/15/2025 - 07:30
Future success for Buen Black Cyber relies on understanding consumer behaviors and leveraging AI across channels, writes Julian Coulter.
By Marco Gelosi - Fri, 07/04/2025 - 06:00
AI is revolutionizing fashion retail, integrating personalized styling, robotics, generative marketing, and unified commerce, writes Marco Gelosi.
By Diego Valverde - Tue, 06/24/2025 - 10:30
Advanced technology and effective logistics allow Mexican sellers to grow locally and succeed globally, says Amazon Marketplace’s Renata Arvizu.

















