Taking the Leap Into Digital Sales
Video
Moving from the industrial to the digital era is only possible through resilience and innovation. E-commerce experts share their views.
MASVE21-img-MBN-02-0900_Taking the leap_02
News Article
Moving from the industrial to the digital era is only possible through resilience and innovation. E-commerce experts share their views.
Automotive parts
News Article
Between March and June 2020, 64,285 automotive jobs were lost. By October 2020, 49,017 of them had been recovered, says INEGI.
Guillermo Rosales - AMDA
View from the Top
Guillermo Rosales
Director General
AMDA
Learn more about the challenges for automotive dealerships and the role of used vehicles in the industry’s recovery.
Nissan Newest Dealership
News Article
AMDA urges the federal government to set an agenda on how to help the sector to recover from the COVID-19 situation.
MAS 2019
News Article
Mexico Automotive Summit 2019:Slower Sales Don’t Diminish Mexico’s Attractiveness for Automakerspanel highlights
as the domestic market grows and Mexico becomes a much more attractive automotive destination, Chinese companies see an opportunity to once again try…
Roundtable
Patrick Yang
Patrick Yang
Director General
BAIC de México

We are the first Chinese automaker to come to Mexico in 10 years after FAW’s failed attempt to enter the market. BAIC is now an example of the quality of Chinese vehicles. The fact that our units are now part of rental car operator Europcar’s fleet is evidence of our quality and competitive price standards. Working in a fleet means meeting quality and price standards or rental companies will not adopt these vehicles. BAIC started selling cars in Mexico in June 2016 and 22 dealerships across the country have opened since then. JAC is already in Mexico and other Chinese companies are looking for partners to help them enter the country. I think up to two new Chinese automotive companies will enter Mexico by 2H18. We assembled 500 cars in 2017 and our plan for 2018 is to finish another 1,000 and bring more vehicles ready for assembly.

After FAW’s failed attempt to conquer the Mexican market, consumers were left with a bad taste of mouth regarding Chinese vehicles
Guillermo Rosales
View from the Top
Guillermo Rosales
Director General
AMDA
AMDA was founded in 1945 and it now represents over 1,800 dealership groups located in more than 210 cities throughout the country
Our forecasts show that by 2020, light vehicle production could reach 5 million units per year
Analysis
The contraction in Mexico’s automotive market that started in 2Q17, elongated NAFTA negotiations, the US tax reform...
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