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Nissan Mexicana Celebrates 15 Years of Leadership in Sales
By Sofía Garduño - Mon, 04/17/2023 - 16:09
Nissan leads Mexico's automotive industry with new vehicle designs, innovative technology and market-dominating sales.
https://mexicobusiness.news/tag/jose-roman
More Automotive
Nissan Mexicana: A Legacy of Technology
By Alejandro Enríquez - Tue, 08/03/2021 - 05:00
Learn how Nissan is addressing industry trends, from electrification to ADAS, in the second part of our interview with José Román.
Domestic Sales Still on the Road to Recovery
By Alejandro Enríquez - Thu, 07/29/2021 - 12:43
An overview of Mexican light vehicle sales results by brand and segment and the path toward industry recovery.
Nissan Earns "Made in Mexico" Seal
By Alejandro Enríquez - Wed, 07/21/2021 - 06:00
Mexico’s Ministry of Economy granted Nissan Mexicana the "Made in Mexico" seal for vehicles manufactured in its CIVAC plant.
Nissan Opens Three New Dealerships in Puebla
By Alejandro Enríquez - Thu, 07/01/2021 - 18:30
The best-selling brand and second-largest manufacturer in Mexico inaugurated three new dealerships.
Nissan Eyes Another 60 Years in Mexico: President José Román
By Alejandro Enríquez - Mon, 06/14/2021 - 09:44
Read the first part of our interview with the President of Nissan Mexicana, the country’s bestselling brand and one of its top vehicle manufacturers.
Automotive and Aerospace Expectations Post-Midterm Elections
By Alejandro Enríquez - Thu, 06/10/2021 - 13:36
Read the industry leaders’ perspective on the influence of last Sunday’s election results on the automotive and aerospace sectors.
Nissan Mexico Jumpstarts Workplace Innovation with Mayu
By Alejandro Enríquez - Fri, 04/30/2021 - 06:00
Nissan Mexico is taking an innovative approach to integrating its workforce with Mayu, its new platform.
Nissan Continues to Promote Electric Mobility
By Alejandro Enríquez - Fri, 05/22/2020 - 16:46
Nissan’s Strategic and Electrification projects director confirmed the brand’s intention to promote electric mobility in the region.
Nissan, The Industry We Are About to Live in
By Alejandro Enríquez - Tue, 05/12/2020 - 08:00
"The market will change quickly and profoundly." says José Román, Director General of Mexico's market leader, Nissan Mexicana.