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By Jaime Navarro - Mon, 09/18/2023 - 11:57
Conversational platforms are not just tools for customer interactions; they are also rich sources of valuable data, writes Jaime Navarro.
https://mexicobusiness.news/tag/kpis
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By Kim Durand - Tue, 02/21/2023 - 14:00
Despite the growth of tech-for-good startups, the timing of building and growing such a company can still present challenges, writes Kim Durand.
By Germán Peralta - Wed, 12/28/2022 - 09:00
Data can tell a story about our community, industry, and even ourselves. We just have to be ready to read between the lines, writes German Peralta.
By Francisco Álvarez - Thu, 11/03/2022 - 15:00
The successful execution of three actions are needed to boost consumption and prepare for the retail customer of the future, writes Francisco Alvarez.
By Gabriela Ceballos - Wed, 10/05/2022 - 10:00
Pivoting can be a difficult process but not being aware of the sudden need to transition could be even more costly, writes Gabriela Ceballos.
By Hugo Garduño - Tue, 08/02/2022 - 13:00
Mexico’s agro sector offers a prime opportunity for B2B development, including financing, writes Hugo Garduño.
By Mario Nissan - Fri, 06/10/2022 - 13:00
Mobile marketing is a new arm of digital marketing through mobile devices. Mario Nissan explains.