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By Sofía Hanna - Wed, 05/03/2023 - 17:32
AI can improve customer experience (CX) but has risks. A proactive approach can mitigate those risks by adjusting AI systems in response to data.
Featured content
Tue, 04/09/2024 - 08:30
With third-party cookies on the way out, companies must build new relationships using a solid first-party data strategy, writes Julian Coulter.
https://mexicobusiness.news/tag/mbf-2023
More E-Commerce & Retail
By Fernando Mares - Wed, 05/03/2023 - 16:01
AI is becoming a fundamental part of customer service, economic performance and security, reports payment platform Stripe.
By MBN Staff - Wed, 05/03/2023 - 15:27
The amount of data available to retailers continues to grow and disperse across channels, making it challenging to extract actionable insights.
By Sofía Hanna - Wed, 05/03/2023 - 14:00
The growing rate of product returns can be a costly burden or an opportunity to create a positive customer experience.
By Sofía Hanna - Wed, 05/03/2023 - 12:52
In today's rapidly evolving retail landscape, an omnichannel market strategy is essential to stay competitive, but it should be deployed carefully.
By Cinthya Alaniz Salazar - Wed, 05/03/2023 - 12:09
Retailers and e-commerce companies are analyzing consumer’s behavior and expectations to improve sales and engagement.
By Cinthya Alaniz Salazar - Fri, 04/28/2023 - 10:00
Retail and e-commerce in Mexico are changing rapidly, with new technologies and consumer expectations driving the need for personalization.
