ADRIANA MACOUZET President and Director General of PPG Mexico and North Latin America
Roundtable
Adriana Macouzet
President and Director General
PPG Mexico and North Latin America

We develop solutions that help optimize our client’s paint usage, reduce volatile emissions and lower energy consumption. When a new automotive assembly plant is built the area that requires the largest investment is the paint shop. This section uses more water and energy than the rest of the assembly plant so any contribution we can offer makes a huge difference. Normally, cars need at least four coats: electrophoretic protection, a surface primer, color and finally the clear coat. Between these layers there needs to be a baking process, resulting in at least three bakes for each car. Our goal is to reduce the baking processes to lower gas and energy consumption, as well as paint and water usage. Our B1:B2 compact process eliminates the surface primer and one of the bakes.

Here, industry leaders detail their efforts to address the clean needs of their respective sectors
Roberto Cantú
Insight
Roberto Cantú
Director General
Roca Desarrollos
There is no shortage of issues facing developers as the country’s manufacturing expands and more companies move into Mexico.
Roberto Cantú
View from the Top
Roberto Cantú
Director General
Roca Desarrollos
During 2015 Roca Desarrollos was able to penetrate several key states, by purchasing plots of land to meet the demand for industrial buildings.
ROBERTO CANTÚ ALANÍS Director General of Grupo Avante
View from the Top
Roberto Cantú Alanís
Director General
Grupo Avante
Grupo Avante develops industrial real estate that increases our customers’ probability of success.
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