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By Francis Petty - Thu, 01/25/2024 - 13:00
How can we use technology strategically to move past short-sighted goals and meaningfully connect with audiences? Francis Petty takes a look.
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Fri, 03/29/2024 - 12:00
Closing a sale will depend mostly on the salesperson’s technical and commercial skills, which is their ultimate added value, writes Victor Tello.
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By Eduardo Morelos - Tue, 09/12/2023 - 10:00
The first step toward innovation success is to recognize that innovation is a strategy, writes Eduardo Morelos,outlining the path to avoiding failure
By Alejandro Souza - Fri, 09/01/2023 - 10:00
Before embarking on a startup, ask yourself these six questions to determine if it makes existential sense for you, writes Alejandro Souza.
By José Concepción Arriaga Murcia - Thu, 05/25/2023 - 15:00
Innovation is not just a concept, it is a complete philosophy and a continuous improvement process, writes José Concepción Arriaga Murcia.
By Juan José García - Wed, 05/24/2023 - 14:00
Accurate forecasts using data and AI can lead to numerous positive returns, from higher sales to improved customer loyalty, writes Juan José García.
By Alejandro Souza - Tue, 05/23/2023 - 15:00
Create your ‘existential gym,’ find what gives your life virtue and tranquility and build a winning mindset on top of it, writes Alejandro Souza.
By Mauricio Martínez - Thu, 05/11/2023 - 11:00
Brands need to question every decision they make, including their media choices and whether their values align, writes Mauricio Martinez.
By Gustavo Brant - Tue, 04/11/2023 - 14:00
No matter how much the digital era continues to advance toward the future, what is not measured cannot be improved, writes Gustavo Brant.
By Daniel Marcos - Thu, 09/29/2022 - 09:00
Daniel Marcos provides four tips for startups to scale faster and with less drama.
