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Mexican Named MIT’s 2020 Entrepreneur of the Year
Mexican Named MIT’s 2020 Entrepreneur of the Year
By Jorge Ramos Zwanziger - Fri, 01/08/2021 - 12:39
The founder of the Mexican company BrandMe was recognized by MIT thanks to its value proposition in marketing based on Big Data.

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Volkswagen: Digital Strategies for a Digital Era
Volkswagen: Digital Strategies for a Digital Era
By Jorge Ramos Zwanziger - Fri, 12/18/2020 - 09:39
Consumers today demand more ways to connect with a brand, digitally. Volkswagen is an example of a brand making a digital effort in Mexico.
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By Andrea Villar - Mon, 09/28/2020 - 05:00
What strategies can B2B companies take to engage with clients during the pandemic