News Article

Engagement and the Politics of Internal Communication

Thu, 06/01/2017 - 16:56

Lack of Communication and Proper Recognition Promotes Talent Loss Integrating workers into a company’s strategies and providing adequate recognition are key to achieving employee engagement and loyalty, agreed the panelists debating Engagement and the Politics of Internal Communication at Mexico Talent Forum 2017 on Thursday at Mexico City’s Hotel Sheraton Maria Isabel. The development of a sound internal communication between workers and directives can provide both with an appropriate rapport that influences work and strategies. “We cannot build strategies without consulting our employees” said Salvador de Antuñano, HR Director of Adecco México. “Our collaborators are part of the company’s ideas and strategies.” The ability of employees to express their concerns and ideas about projects and company issues makes them feel appreciated, the panelists agreed. They can also address issues that a company’s leadership may fail to see because workers are closer to those issues. Today, up to five generations work together, which is an opportunity for baby boomers to learn from their younger counterparts on digital matters and for millennials and young generations to gain experience and insight. All panelists advised the creation of programs that create communication channels between senior executives and trainee or entry-level workers to facilitate opportunities for strategy development. “The culture of constant exchange between technical experts, directors and other collaborators helps us to learn and to improve our strategies,” said José María García-Hoz, Strategy and Operations Director at The Cocktail Latin America. “The value of our employees is not only in the projects they will receive but also in the experience and recognition they will receive.” Ana López, HR Director of the North & Andean Region of Latin America at Dow Chemical, pointed out that “recognition is complex. Although anybody is happy with an annual bonus, it does not necessarily makes us feel valued or appreciated within our workplace. Collaborators appreciate different kinds of recognition. It is possible to reinforce the culture and values of the company through an adequate use of it.” Some forms of recognition include simple postcards on the employee’s birthday and thank-you notes, to the opportunity to build a career within the company or being able to work from home. Recent graduates rarely have the competencies companies look for and since talent attraction is key for companies to achieve their goals, there is a need to develop trainee programs from which companies can grab experienced talent. It is also important for companies to look at humanities student who possess knowledge technicians and other professionals lack, the panelist said.