Gen Z Focus Key for Future Business Success
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Gen Z Focus Key for Future Business Success

Photo by:   Gerd Altmann,, Pixabay,
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Anmol Motwani By Anmol Motwani | Journalist & Industry Analyst - Fri, 05/19/2023 - 16:09

As Gen Z, often referred to as "digital natives," becomes the majority of the workforce, companies are realizing the growing necessity of equipping new hires with soft skills to ensure business success.

A study conducted by the Adecco Group highlights the significant role Gen Z will play in the future workforce. According to the report, it is projected that by 2030, individuals born between the mid-1990s and early 2000s will comprise approximately one-third of the global workforce. Furthermore, within a decade, by 2040, this generation is expected to assume influential leadership roles within top organizations worldwide. “By 2040, Gen Z will be at the forefront of shaping the future of business, making it essential for companies to equip them with the necessary skills and training to excel in leadership positions," Francisco Martínez, CEO, Adecco Mexico.

While Gen Z seeks flexibility in their work environment, this preference has both positive and negative impacts. On one hand, flexibility promotes well-being, productivity and workplace equity. On the other hand, it hinders growth and the ability to effectively communicate, network, negotiate, resolve conflicts or engage in public speaking. This drawback arises from the absence of "osmosis learning," a process typically facilitated by physical proximity and interaction. “A hard skill is something one can learn on the job, but communication takes time to develop,” Anna Belyaeya, Founder, Career Path says.

Organizations have grown more discerning in their recruitment approaches. However, this unique juncture presents a significant chance for companies to prioritize growth and development of Gen Z employees. With their immense potential, particularly in the context of transitioning to hybrid or fully remote work environments, investing in the advancement of this generation can result in substantial advantages for businesses. “By harnessing the unique skills and perspectives of Gen Z, companies can thrive in the evolving work environment and stay ahead in the competitive business landscape," says Martínez

Photo by:   Gerd Altmann,, Pixabay,

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