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News Article

AI To Facilitate the Implementation of 5G: Bain & Company

By Sofía Hanna | Wed, 10/20/2021 - 11:53

5G connections around the world have tripled, reflecting the heavy investment by operators, the gradual expansion of uses and a global hunger for data connectivity, which further increased during the pandemic. Today, 5G technology is expected to set trends during the next five years, according to Bain & Company, but there are numerous barriers to its implementation. Many of them, can be addressed through Artificial Intelligence (AI).

 

In the report “How Artificial Intelligence Is (Already) Solving the 5G Equation,” Bain & Company explains that the adoption of 5G could be much faster than the adoption of 4G because major telecom companies are already using AI to gain a strategic advantage, The use of AI by numerous corporations has accelerated progress and allowed for the development of differentiated tools that can be applied with surgical precision and on a dizzying scale, explained Herbert Blum, Head of the Global Communications, Media and Communications, Bain & Company. 

 

By accelerating scaled decisions, AI tools can unlock the attractive return on investment that a conventional 5G rollout may struggle to achieve. But for this to work and for companies to obtain a strong return on investment from a 5G rollout, executive teams must be highly precise and flexible. “(Executive teams) must map the physical environment at the level of centimeters and then work at this extremely high resolution at a regional or national scale. Likewise, they must engage with millions of customers as individuals, not cities or marketing segments. And they must respond in real-time to a host of other complex variables,” according to the study. Customers interested in the technology cannot be governed by instinct, particularly if they rely on labor-intensive workflows, argues Bain & Company.

For Mexican companies, 5G could revolutionize practices and increase profitability. “The cornerstones of 5G are more bandwidth, better latency and more user capacity. When implementing 5G, these three pillars and the new frequencies on which this technology works allow for network deployments that are very different from what we are used to,” said Ricardo Anaya, Staff Product Manager México, Qualcomm, to MBN.

Despite the attractive benefits, 5G is not easy to develop. For that reason, Mexico’s Federal Telecommunications Institute (IFT) aims to promote 5G by creating a committee of industry stakeholders to encourage collaboration and competition, as reported by MBN. This committee of experts will analyze and formulate recommendations for the regulation and bidding process of this technology.

The data used in this article was sourced from:  
MBN, Bain & Company
Sofía Hanna Sofía Hanna Junior Journalist and Industry Analyst