Digitization Investments in 2022

Companies continue to invest in digital solutions in 2022 in hopes of building their competitive edge against their competitors. SAP, in particular, looks to help Mexican SMEs build their digital capabilities to foster greater economic competitiveness. Overall, according to industry experts, companies that learn to extract insights from business-generated data stand to gain an upper hand in an increasingly competition-driven market.

In international news, Chinese tech giants prepare to build and navigate a highly censored Metaverse. 

Here is your weekly Tech briefing!

Mexico

SAP’s Tech Investment Priorities for 2022

SAP, a market leader in enterprise application software, has identified numerous opportunities for Mexican companies as they explore digital solutions.

“Tech can transform lives and SAP is clear on its mission to transform the country by supporting SMEs” said Angela Gomez, President, SAP Mexico.

Industry

Digital Strategy as the Heart of a Brand's Omnichannel Presence

A transversal vision is needed to establish an omnichannel strategy that achieves the short, medium and long-term goals of the business, writes Expert Contributor Luca Nan, CEO LATAM, Alkemy.

In New Era, Prevention Is a Vital Piece of Cybersecurity Strategy

The digital transformation has revolutionized work modalities, yielding more opportunities — for good and bad — than ever before, according to Expert Contributor Claudio Martinelli, Managing Director Latin America, Kaspersky.

Companies That Learn to Navigate Data Lakes Will Lead

Data lakes and advanced analytics are empowering companies globally and will be vital to the leading companies of the future, writes Expert Contributor Mario Gamboa, CEO, Intelimétrica.

“From within a data lake, specific databases can be linked, analyzed and consumed by algorithms to deliver competitive business advantages,” said Gamboa.

International

China’s Tech Giants Announce Metaverse Ambitions

Not to be excluded from an US$8 trillion market opportunity, China’s technology giants begin to mobilize investments in preparation to develop a highly state-regularized metaverse.

“If China is to successfully replicate its internet censorship apparatus in this new digital space, it will likely require tech companies to build a metaverse independent from the international community’s.”