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Weekly Roundups

Facebook Regulates Political Ads in Mexico

By MBN Staff | Thu, 03/04/2021 - 10:06

June 6 will see one of the largest elections in Mexico’s history in terms of the number of positions to be renewed. Given this scenario and the recent elections in the US, Facebook will launch a special control on political and electoral ads so that users can see a reduced amount on their Facebook and Instagram feeds. This includes advertisements from candidates, parties and public figures. 

“This feature was born out of conversations with users, activists and organizations around the world, who told us that people want more control over ad displays regarding electoral processes and more insight into who is posting such content,” Marcos Tourinho, Leader of Facebook's Latin America elections team, said in a statement.

According to the tech giant, this feature adds to other efforts the company has made in this direction, such as the launch of Ad Library in June 2020, which stores for seven years who is responsible for political ads, how much was paid for them and who they targeted.

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Photo by:   Gerd Altmann, Pixabay
MBN Staff MBN Staff MBN staff