Change is coming to the technology sector due to an increased presence of AI and hybridity, as well as social issues like the pressing matter of gender violence. Meanwhile, startups continue blooming in Latin America, which stands as the best region for the tech market to invest in. However, Big Tech worldwide may begin running into problems coming from legal battles and regulation.
This is the week in tech:
Wizeline Expands into 10 Additional Cities
The US global technology service provider Wizeline announced plans to expand its presence in Mexico, which is expected to create between 3,000-4,000 local high-paying jobs in the tech field throughout the next year. Bismarck Lepe, Founder and CEO, pointed to the untapped IT talent in the country as a massive opportunity for the company to cultivate future tech leaders and innovators.
A Chatbot to Fight Gender Violence
Themis is a chatbot created by tech developers and lawyers in Mexico to offer free legal advice to gender violence survivors. An estimated 66 percent of women over 14 years old experience gender-related violence at some point in their life and the rate of femicides only increased during 2021.
Four D’s Ensure Results in Both Public and Private Environments
Michel Yehuda, General Manager Fortive Business Unit, DOMINION, explained to MBN how the technology and services company bounced back from a challenging year by employing four core concepts: digitalization, diversification, decentralization and discipline.
In Hybrid Era, Not Investing in Technology Means Disappearing
As the digital revolution was expedited during the last couple of years and it became clear a new normal would transform all sectors, Ricardo López-Tello, Corporate Sales and Government Director Intel Mexico, stated that the next step for any organization is to provide workers with the best tech available.
How Can Startups Ride the Investment Boom?
The investment boom startups in the region are experiencing comes from having significant liquidity available and the increased speed of digitalization. Industry experts discuss how startups can ensure future success by focusing on the right technology for growing sectors with solid strategies and governance.
Are We Overestimating Big Tech?
As Big Tech reaches new thresholds, industry analysts point out the sustained earnings have come at the cost of coopting the intellectual property of smaller companies, which has led to a string of legal battles costing Big Tech billions. International governments are also seeking to increase regulatory oversight globally, putting the future of Bitch Tech in question.
Tech Opportunities in Latin America According to SWITCH
Mexico is becoming an increasingly attractive market to the tech world due to its ideal location, making it one of the fastest-growing markets in Latin America since 2019. David Geisen, Mercado Libre’s County Manager in Mexico, said during the Singapore Week of Innovation and Technology (SWITCH).
The Role of AI in Marketing and How to Use It in Decision-Making
Shelley Pursell, Marketing Director Latin America and Iberia, Hubspot, explained the expanding role AI will have in companies’ future as it provides them with new digital skills to make better decisions. Pursell breaks down three key ways to take advantage of this technology: reducing costs and empowering business, generating better leads through AI and customizing content and experiences.