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Mexico-US Car Industry: Trends, Cost Increases, and Tax Impact

By Fernando Enciso - Grupo Autofin Mexico
General Director

STORY INLINE POST

Fernando Enciso Pérez Rubio By Fernando Enciso Pérez Rubio | Director General - Tue, 03/04/2025 - 07:00

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As we have previously mentioned, there is a strong shift toward electric vehicles that is driven by consumer demand for sustainability and government regulations. Innovations in autonomous driving technology, connectivity, and advanced safety features are expected to transform the driving experience. The integration of smart technologies will enhance vehicle performance and user experience, adopting greener production practices, utilizing recyclable materials, and committing to reducing their carbon footprints across the supply chain. As consumer preferences evolve, there may be a greater demand for shared mobility solutions, subscription services, and flexible ownership models. This shift could impact traditional sales models and encourage automakers to explore new business strategies.

On the other hand, recently, there have been several threats from within the US political environment that may move the visualized near future. The industry may move North American markets and shift toward more localized sourcing and production in the United States to enhance resilience against disruptions and tariffs. 

Economic conditions, including tax increases, interest rates, inflation, and consumer spending, will influence the automotive market in both countries. Economic resilience will be essential for sustained growth in vehicle sales. North American manufacturers are facing competition not only from traditional automakers but also from new, mainly Chinese, entrants into the continent. 

Regarding Mexico, the potential increase in import taxes on steel and aluminum announced by US President Donald Trump, as well as higher taxes on vehicles produced and assembled abroad, will have significant implications for the Mexican automotive industry. As tariffs act as barriers to trade, they make imported goods more expensive and can lead to a decrease in exports from our country to the country imposing the tariffs, straining trade relations. The United States may use tariffs as leverage for several negotiations, seeking concessions from trading partners like Mexico that can lead to temporary agreements but may also create long-term distrust.

Higher tariffs on steel and aluminum will raise the cost of raw materials for automotive manufacturers in Mexico, leading to increased production costs. This will reduce profit margins and potentially lead to higher prices for consumers. Additionally automotive manufacturers rely on a global supply chain, and increased tariffs could disrupt the flow of materials and components, complicating logistics and potentially leading to production delays. This will lead to a more challenging scenario for manufacturing plants in Mexico to compete with companies based in the United States and that are not subject to these tariffs, which could lead to a loss of market share both domestically and internationally.

Based on that, uncertainty about trade policies may deter foreign investment in the Mexican automotive sector, as companies might reconsider their production strategies considering increased costs and tariffs. Due to higher costs and reduced competitiveness, that could lead to layoffs or reduced hiring within the industry, impacting local economies reliant on automotive manufacturing jobs.

The Mexican market will not be the only one affected if promoted increases and new tariffs are established. In   theUnited States, the automotive industry is a significant part of its economy. A decline in vehicle sales could have broader economic implications, affecting related sectors such as finance, insurance, and automotive services. Overall, while tariffs may be implemented with the intention of protecting US domestic industries, they surely will have far-reaching consequences that can complicate and strain international trade relationships.

These increased taxes on vehicles might reduce the competitiveness of Mexican-made vehicles in the US market, as they could face higher tariffs compared to domestic vehicles, leading to a potential decline in imports. If manufacturers pass on the increased taxes to consumers, vehicle prices in the United States could rise, potentially reducing demand for vehicles produced in Mexico. Automakers might reconsider their production locations and strategies, potentially shifting some production back to the United States or diversifying their supply chains to mitigate the impact of tariffs. This can lead to reduced economic growth, which may foster resentment and conflict between countries.

Consumers in the United States may shift toward purchasing used vehicles or smaller, more affordable models, or seek alternatives such as electric vehicles if they offer better value despite the tax.

Also, US automakers that rely heavily on imported vehicles or parts may face increased costs, impacting profit margins. This could lead to reduced investment in new models or technologies. Tariffs can lead to a reallocation of trade. This shift can alter traditional trade alliances and influence the geopolitical relationship between Mexico and the United States.

A decline in exports to the United States could lead to reduced production levels in Mexican plants, resulting in job losses and economic downturns in regions dependent on the automotive sector. Increased tariffs could strain the trade relationship between the United States and Mexico, leading to broader economic implications beyond the automotive industry, affecting trade negotiations and collaboration in other sectors. 

In summary, a tax increase on exported/imported vehicles would likely lead to higher prices, decreased demand, adjustments in the automotive supply chain, and broader economic effects that could reshape the North American automotive landscape, and bilateral commercial agreements.

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