Bosanet Helps Latin American Food Companies Export Barriers

Latin American food and beverage companies face major export barriers, with only 0.9% of them able to reach international markets, despite the region's diverse and dynamic industry. Bosanet aims to change that by providing the tools for brands to successfully export to the United States.

In just one year, Bosanet expanded to 10 countries, helping over 3,000 companies and more than 1,500 products enter the US market. The platform offers a comprehensive solution, guiding businesses through FDA approval, labeling changes, and other challenges. It also connects them to buyers across the country. 

“We make the export process accessible through technology, so businesses no longer have to navigate the complex steps alone. We help companies from large sugar mills to small coffee producers,” says Francisco Borrero, founder of the company. 

With more than 80% of Bosanet’s users being SMEs, the platform allows brands to test the US market with smaller orders before scaling up. Bosanet also provides personalized support, ensuring that companies can navigate the export process effectively.

The United States’ Latino population, which has grown to 65 million, presents a significant market for Latin American products, and Bosanet is positioned to tap into this opportunity. “There’s a growing demand for Latino flavors in the US market, and Bosanet makes it easier for Latin American companies to compete,” says María Ximena, CEO and Co-Founder, Bosanet.

Bosanet is expanding into Colombia, Mexico, Peru, Ecuador and Brazil. Its goal is to make it easier for Latin American businesses to export and succeed in the US market.