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The Company’s Role in Driving Financial Inclusion for Employees

By Mariel Sada - Finsus
Commercial Leader

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Mariel Sada By Mariel Sada | Commercial Leader - Fri, 12/20/2024 - 08:00

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Financial inclusion – the access to and use of affordable financial services – is pivotal for economic development and individual well-being. In Mexico, a significant portion of the population remains unbanked or underbanked, limiting their financial opportunities and perpetuating economic inequality. Companies operating in Mexico have a unique position to bridge this gap by promoting financial inclusion among their employees. This not only helps individuals achieve financial security but also fosters a more engaged and productive workforce. By addressing these challenges, companies can drive meaningful change and contribute to the nation’s financial health.

Despite efforts to enhance financial inclusion, challenges persist. According to the World Bank's Global Findex Database 2021, 68% of adults in Mexico had an account at a financial institution or with a mobile money provider, leaving approximately 32% unbanked. This means that nearly one-third of the adult population lacks access to formal financial services, which hinders their ability to save, invest, and build credit. Factors such as geographic disparities, limited financial literacy, and a predominant cash-based economy exacerbate this issue. In rural areas, for instance, access to financial services is significantly lower, highlighting the need for targeted interventions.

The reliance on cash extends to payroll practices. Many companies, particularly small and medium-sized enterprises (SMEs) and those in the informal sector, continue to pay their employees in cash. This practice perpetuates financial exclusion by preventing workers from building a financial footprint. In 2021, cash accounted for 38% of point-of-sale transactions in Mexico, reflecting its widespread use in the economy. Additionally, the logistical and operational challenges of handling cash payments pose risks for both employers and employees, including theft and mismanagement. Addressing these issues is crucial to integrating more workers into the financial system.

For many Mexicans, employment serves as the first interaction with the formal financial sector. Employers often facilitate the opening of employees' first bank accounts, integrating them into the financial system. A study by the Mexican government in 2019 revealed that over 40% of new bank accounts were opened through employer programs. This underscores the critical role companies play as a bridge to financial inclusion. By assisting employees in establishing bank accounts, companies not only provide a valuable service but also help to reduce the unbanked population and strengthen economic participation.

Employers can serve as catalysts for financial inclusion by leveraging their direct relationships with employees. By integrating financial services and education into the workplace, companies can provide employees with tools to manage their finances effectively. This integration can lead to increased financial security for employees, enhanced productivity, and improved loyalty for employers. Transitioning from cash-based payroll to electronic payments, for example, ensures transparency, facilitates timely payments, and encourages savings. Digital payroll systems also provide employees with access to banking tools, such as savings accounts and mobile payment apps, fostering a habit of financial planning.

Some companies go further by offering financial education programs that cover topics like budgeting, saving, and understanding financial products. Collaborations with financial institutions or nonprofits can make these programs even more effective. Additionally, companies can collaborate with financial institutions and fintech firms to offer employees access to savings accounts, credit facilities, and insurance products. For example, Finsus, a digital Sociedad Financiera Popular (Sofipo), introduced the "Sin Fronteras" debit card to promote financial health and inclusion. This initiative targets underserved populations, particularly in municipalities with fewer than 15,000 inhabitants, offering financial services without minimum balances or hidden fees.

Beyond these practical measures, innovative government programs like Cetesdirecto also play a vital role. This initiative allows individuals to invest in government securities with low entry amounts and no commissions. Employers can encourage participation in such programs, fostering a culture of saving and investment among employees. These combined efforts — both public and private — create an ecosystem that promotes broader financial inclusion.

Of course, implementing financial inclusion initiatives is not without challenges. Employees may resist change due to a lack of trust in financial institutions or unfamiliarity with digital platforms. Employers might encounter initial costs and logistical hurdles when establishing these programs. Additionally, smaller businesses often lack the resources to implement such initiatives. However, the long-term benefits, such as reduced financial stress among employees and increased workforce retention, far outweigh these obstacles.

As Mexico continues to advance technologically, the role of employers in promoting financial inclusion becomes increasingly significant. Companies that adopt innovative solutions, such as fintech partnerships and digital payroll systems, will be at the forefront of this transformation. Collaboration between the public and private sectors is essential to scale these efforts and create an ecosystem that benefits all stakeholders. By providing employees with the tools to participate fully in the financial system, employers contribute to individual empowerment and national economic growth.

Companies in Mexico have a pivotal role in advancing financial inclusion among their employees. By implementing targeted strategies and addressing existing challenges, employers can foster a more inclusive financial environment. This endeavor requires commitment, innovation, and collaboration, but the rewards, ranging from economic stability for workers to enhanced business outcomes, are undeniable. Employers must recognize their potential as agents of change and embrace the opportunity to shape a financially inclusive future.

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