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By Héctor Tinjacá - Wed, 12/03/2025 - 06:30
Latin American e-commerce success hinges on 5 levers: AI, RMNs, c-commerce, payment fragmentation, and omnichannel logistics. Hector Tinjacá explains.
https://mexicobusiness.news/tag/live-shopping
More E-Commerce & Retail
By MBN Staff - Fri, 10/31/2025 - 13:31
TikTok Shop reports a 34x surge in average daily sales in Mexico just eight months after launch, marking strong growth among local merchants.
By Mariana Allende - Mon, 09/22/2025 - 09:39
VTEX CONNECT LATAM 2025 will focus on AI, B2B, and omnichannel trends to grow digital commerce, says Santiago Naranjo, CRO, VTEX.
By MBN Staff - Wed, 08/06/2025 - 10:36
Mercado Libre and L’Oréal expand partnership in Mexico, using AI and AR to enhance digital beauty shopping and drive sales.
By Mariana Allende - Tue, 03/25/2025 - 16:08
Conversational commerce, AI, and messaging apps drive e-commerce growth in Latin America, with Mexico, Brazil, and Argentina leading in adoption.
By Mariana Allende - Fri, 03/21/2025 - 12:35
Mexico’s beauty market is projected to reach US$13 billion by 2033, growing at a 5.6% CAGR, driven by skincare trends and e-commerce growth.
By MBN Staff - Mon, 02/24/2025 - 15:08
TikTok launched TikTok Shop in Mexico, letting users browse and buy products within the app.
By Mariana Allende - Thu, 02/13/2025 - 10:00
This week in retail news: Live shopping boosts sales, and Valentine’s Day drives e-commerce growth.
By Mariana Allende - Tue, 02/11/2025 - 11:07
Live shopping strategies allow retailers and e-commerce merchants to increase conversion rates to an average of 10%, says GoJiraf’s Agustín Campos.
By Mariana Allende - Mon, 01/06/2025 - 15:43
TikTok’s e-commerce branch is set to launch in Mexico, while it faces a potential ban in the United States.
