US Tariffs Drive Adidas, Puma Price Hikes: Retail Week
By Mariana Allende | Journalist & Industry Analyst -
Thu, 05/29/2025 - 09:49
This week in retail news, Gucci’s sales slump triggered a sell-off of Kering shares and analyst forecast cuts, while Adidas faces a data breach and plans price hikes alongside Puma in response to US tariffs. In Latin America, Hot Sale 2025 is expected to see a 20% increase in spending, and Mercado Libre CEO Marcos Galperin announced he will step down by year-end, naming his successor.
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Gucci Sales Fall Spurs Kering Sell-Off and Forecast Cuts
Kering Group is facing mounting pressure from investors following a decline in sales at Gucci, its flagship brand and historical driver of growth. The downturn has led analysts to revise expectations downward and triggered a sell-off of Kering shares.
Adidas Reports Data Breach via Third-Party
Adidas announced on Friday that an unauthorized external party accessed certain consumer data through a third-party customer service provider. The company confirmed that no passwords or credit card information were compromised.
Adidas, Puma to Raise US Prices After Nike Tariff-Driven Hike
Adidas and Puma are expected to raise prices on running shoes and sportswear in the United States, following Nike’s announcement of price increases tied to rising import costs driven by new US tariffs, according to analysts and investors.
Hot Sale 2025: 90% Plan to Shop, Spending to Grow 20% YoY
Hot Sale, one of Mexico’s most significant online sales events, continues to grow in popularity, with increased consumer spending and engagement anticipated in 2025. According to an Ipsos and Google survey, nine out of ten Mexicans plan to shop during the event, intending to spend 20% more than in 2024.
Mercado Libre CEO Marcos Galperin to Step Down in Late 2025
Marcos Galperin, founder of the e-commerce company Mercado Libre, will step down as CEO at the end of 2025, the company announced Wednesday. He will transition to a strategic role as executive chairman of the board starting Jan. 1, 2026. Ariel Szarfsztejn, currently Mercado Libre’s head of commerce, will take over as CEO at the beginning of the new year.








