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A Guide to Navigating the Evolution of ESG Principles in Fintech

By Ricardo Godínez - Enso Fintech
CEO

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By Ricardo Godinez | CEO - Tue, 06/27/2023 - 14:00

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The world of finance stands at a pivotal juncture, contemplating how fintech companies like IFPE- (Instituciones de Fondos de Pago Electrónico) and IFC- (Instituciones de Financiamiento Colectivo) license holders in Mexico can weave Environmental, Social, and Governance (ESG) principles into their operational fabric. These considerations are becoming increasingly paramount in a period where economic resilience and sustainability are essential. Forecasts by Bloomberg predict ESG assets may reach a whopping US$50 trillion globally by 2025, constituting a third of all assets under management. With this in mind, startups and emerging companies have a unique opportunity to incorporate ESG values from inception, thereby making their businesses more attractive to venture capital.

Unpacking ESG and Its Role in the Mexican Context

ESG serves as a threefold parameter for assessing the sustainability and societal impact of an investment in a business entity. It evaluates a company's efforts toward reducing its environmental footprint (environmental), managing relations with employees, suppliers, customers, and local communities (social), and fostering a culture anchored in transparency, fairness, and accountability (governance).

In Mexico, ESG adoption is slower compared to other Latin American nations. However, significant headway has been made, especially through the adoption of sustainable finance instruments like green bonds and sustainable loans. The focus is now on deepening the penetration of ESG into the fintech sector, particularly IFPE-license holders, to marry financial inclusion and societal growth.

Mexico has made commendable strides in recognizing ESG. The Mexican Stock Exchange (BMV) unveiled its Sustainable Finance Index in 2011, paving the way for sustainable investments. This index encourages businesses to prioritize ESG factors in their operations.

However, when compared to nations like Brazil and Chile, with more mature sustainable finance markets, Mexico's journey toward comprehensive ESG incorporation is just starting.

Venture Capital and the Growing Allure of ESG in Startups

In the world of venture capital, ESG is becoming a determining factor in investment decisions. Startups that integrate ESG values into their operations from the onset tend to stand out to venture capitalists who increasingly seek sustainable and socially responsible investments. This trend is not only encouraging for the future of sustainable finance but also presents an opportunity for startups in the fintech sector to position themselves as leaders in ESG integration.

Accelerating ESG Progress in the Fintech Domain

The successful integration of ESG principles in global fintech firms provides lessons for Mexican fintech. As highlighted by Pablo Jimenez in Expansion, despite the slow evolution of the ESG regulatory landscape, Mexico's sustainable finance growth has seen a surge in recent years.

Take for instance Aspiration, a US-based neobank offering socially responsible and sustainable banking and investment solutions, and N26, a European mobile bank, which incorporates environmental guidelines in its corporate investments. Square, a digital payments and financial services firm, pledged to achieve carbon neutrality by 2030, showcasing a clear commitment to reducing environmental impact.

Fostering ESG Agenda Among Mexico's Fintech Startups

For Mexican fintech startups, particularly IFPE license holders, embracing ESG principles promises manifold benefits. Here are three actionable steps:

  • Tailored ESG Criteria for Fintech: Formulate and adopt ESG principles custom-tailored for the fintech sector, keeping in mind the unique attributes and potential impacts of fintech activities.

  • Capacity Enhancement: Organize regular training and capacity enhancement initiatives to familiarize all team members with ESG principles, fostering an organizational culture rooted in sustainability and responsibility.

  • Technology-Enabled ESG Implementation: Leverage AI and Machine Learning to track and assess ESG factors, simplifying startups' understanding of their ESG performance.

As per an Ernst & Young report, Latin American companies are projected to align their business strategies with ESG considerations over the next five years, underscoring the need for fintech startups to hasten ESG adoption.

Fintech Startups: The Pioneers of ESG Progress in Mexico

In the pursuit of ESG growth, fintech startups occupy a distinct position. With the rise of digital platforms, they're inherently environment-friendly, reducing paper consumption and promoting sustainable operations. But what's their contribution to the “”' and “G” in ESG?

  • Social: Financial inclusion is a crucial social responsibility facet. IFPEs, by design, can democratize access to financial services. A leading case is Brazil’s Nubank, which has empowered millions of Latin Americans with their first bank accounts. Given Mexico's high smartphone penetration rate, the potential for similar growth is ripe.

  • Governance: Mexican fintech startups can influence ESG through sound governance practices. By adhering to robust data privacy and security standards, these firms can enhance trust in digital financial services, a precondition for widespread acceptance.

Overall

The integration of ESG principles presents vast potential benefits for Mexican fintech startups, ranging from heightened financial inclusion to fostering sustainable growth. IFPE-license holders play a crucial role in driving this progression. It's high time to seize this potential and work toward a sustainable, inclusive financial future for Mexico.

Photo by:   Ricardo Godínez

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