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By MBN Staff - Mon, 08/18/2025 - 12:07
Mexico set a record with 700 domestic patents in 2024 and targets over 1,000 this year, says the Mexican Institute of Industrial Property (IMPI).
https://mexicobusiness.news/tag/brand-protection
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By Eduardo Castañeda - Wed, 07/16/2025 - 07:00
The 2026 World Cup means strict FIFA IP enforcement. Companies must avoid ambush marketing to prevent legal issues, writes Eduardo Castañeda.
By Eduardo Castañeda - Tue, 03/11/2025 - 07:00
IP rights boost business value, aid monetization, and strengthen market positioning and drive growth, writes Eduardo Castaneda.
By Diego Valverde - Thu, 07/25/2024 - 10:00
It is crucial to maintain a zero trust posture not only in companies, but in the entire digital environment, says Cyberpeace CEO Alejandro Romero.
By Mariana Allende - Thu, 12/07/2023 - 11:25
Inditex founder buys Amazon center, Target eyes expansion to Mexico and expert urges companies to protect brands. This is the week in retail!
By Mariana Allende - Mon, 12/04/2023 - 10:56
The surge in online fraud in Mexico can be linked to e-commerce growth, ingenuity, and social complexity, says ClearSale’s Víctor Islas.
