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By Yecely Díaz - Thu, 08/24/2023 - 13:00
It’s no good investing in AI when it comes at the expense of the very thing businesses are trying to win: customer loyalty, writes Yecely Díaz.
https://mexicobusiness.news/tag/cashback
More Finance & Fintech
By Sofía Hanna - Tue, 06/13/2023 - 09:49
While other countries are exploring blockchain, the technology is just starting to gain traction in Mexico, says Martín Mercado, Head of Billú.
By Raphael Kappeler - Tue, 02/28/2023 - 13:00
‘Frictionless loyalty’ rewards customers with cashback while using first-party data to develop better products and services, writes Raphael Kappeler.
By Chiara Sheldon - Thu, 10/27/2022 - 10:00
When a company offers a bonus where the user decides how to take advantage, it all but guarantees consumer loyalty, writes Chiara Sheldon.
By Chiara Sheldon - Thu, 07/21/2022 - 12:00
While awaiting the possible outcomes of financial instability, a good option is to start thinking of simple alternatives, writes Chiara Sheldon.
By Emilio Aristegui - Thu, 04/28/2022 - 12:59
The International Monetary Fund recognized Mexico’s stable public debt.
By Chiara Sheldon - Mon, 04/25/2022 - 16:00
Cashback promotes the use of fintech and traditional bank cards, benefiting businesses, startups and financial institutions, writes Chiara Sheldon.
