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By Jorge Humberto Lezama Brito - Wed, 11/26/2025 - 08:30
ESG is the new currency of prestige, with structured frameworks, measurable goals, and transparency driving value creation, writes Jorge Lezama.
https://mexicobusiness.news/tag/customer-loyalty
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By José Escobedo - Tue, 04/15/2025 - 12:00
Surexs’ digital ecosystem allows companies to manage policies, report claims, and easily access support, all from an intuitive, accessible platform.
By MBN Staff - Thu, 04/10/2025 - 13:33
Retailers focus on loyalty programs, omnichannel strategies, and data-driven personalization to retain customers, say experts.
By Mariana Allende - Fri, 02/14/2025 - 07:40
Retail e-commerce in Mexico is set to hit US$58.8 billion in 2024, offering SME retailers a big opportunity to grow through digital transformation.
By Shelley Pursell - Wed, 01/08/2025 - 10:00
For entrepreneurs who are ready to embrace AI in their sales strategy but are unsure where to start, Shelley Pursell offers some practical steps.
By Diego Valverde - Wed, 12/18/2024 - 10:20
Automation will transform business-customer interactions, enabling both cost reduction and employee efficiency, says Sixbell CX’s Marcelo Leixelard.
By John Clayton - Thu, 12/05/2024 - 14:00
Donald Trump’s campaign strategies led to his election win. John Clayton takes a closer look at what businesses can learn from them.
By Anabell Trejo - Thu, 12/05/2024 - 12:00
Predictive analytics and hyper-personalization are poised to be the cornerstones of retail success, writes Anabell Trejo.
By Daniel Zenteno - Tue, 12/03/2024 - 12:00
Adopting conversational commerce is critical for companies aiming to thrive in Mexico’s digital economy, writes Daniel Zenteno.
By Francisco Álvarez - Thu, 10/10/2024 - 08:00
Foot traffic-counting technology helps turn the increased flow of people into concrete business opportunities, writes Francisco Alvarez.
