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By Carlos Martinez - Thu, 08/07/2025 - 07:00

Using synthetic customers and GenAI, companies can accelerate innovation, reduce costs, and improve customer experience, writes Carlos Martínez.

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https://mexicobusiness.news/tag/customer-research

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By Mariana Allende - Thu, 12/05/2024 - 10:05

Investing in customer research must be the foundation of any company’s product design and UX strategy, says WANDR Studio Founder and CEO Jinny Oh.