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By Carlos Martinez - Thu, 08/07/2025 - 07:00

Using synthetic customers and GenAI, companies can accelerate innovation, reduce costs, and improve customer experience, writes Carlos Martínez.

Partnership Content

https://mexicobusiness.news/tag/customer-segmentation

More Finance & Fintech

By Javier Cordero - Wed, 04/30/2025 - 07:00

AI is reshaping Mexico's financial sector, driving inclusion through mobile banking, predictive tools, and personalization, writes Javier Cordero.

By Mariana Allende - Fri, 11/08/2024 - 09:51

Customer data is digital gold for the retail industry, as it allows for accurate predictivity and retention, says Data4Sales’ Joaquín Sosa.

By MBN Staff - Thu, 07/11/2024 - 13:12

Latin America leads in AI adoption with 56% of companies benefiting from chatbot integration, according to Infobip