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Amazon Braces for Competitive Prime Day: The Week in Retail
By Mariana Allende - Thu, 06/27/2024 - 10:00
Amid thousands of labor violations, Amazon is preparing Prime Day, expecting to beat its 2023 sales record.
https://mexicobusiness.news/tag/digital-ads
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Influencers: Are They a Good Option for Brands?
By Mauricio Martínez - Thu, 06/29/2023 - 09:00
Applying measurements of effectiveness to influencer content is critical to ensure that campaigns are truly optimized, writes Mauricio Martinez.
What is the Key to Success for Brands Jumping into 2023 Hot Sale?
By Francis Petty - Tue, 05/23/2023 - 09:00
Everything suggests that there is no better choice than to leverage the potential of the yearly Hot Sale. Francis Petty looks at how to do that.