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By Cristian Martinez Roldan - Tue, 11/25/2025 - 07:30
B2B sales in 2026 demands hyper-personalization, while Intent data is essential for precision prospecting, writes Cristian Martínez Roldán.
https://mexicobusiness.news/tag/forrester
More E-Commerce & Retail
By Mariana Allende - Tue, 09/12/2023 - 10:45
Foot traffic in Mexican malls has slowed down once more but customer engagement has risen.
By Mariana Allende - Thu, 09/07/2023 - 17:30
Forrester Commerce analyst notes that the key to retail success is an omnichannel approach.
By Tomás Lujambio - Fri, 06/23/2023 - 15:28
Palo Alto and Ingram announce an alliance to integrate their services into an advanced platform.
By Anasofia Sanchez Juarez - Fri, 08/07/2020 - 08:00
Today is the best time to consolidate omnichannel retail because consumers want a brand experience wherever and whenever they need it.
