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Mexico Forecasts MX$26 Billion in Día de Reyes Sales

Mexico Forecasts MX$26 Billion in Día de Reyes Sales

By Mariana Allende - Mon, 01/05/2026 - 13:58

Día de Reyes sales are forecast to reach MX$26.13 billion, driven by retail, tourism, and a 3.56% increase in seasonal spending.

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Mexico Forecasts MX$26 Billion in Día de Reyes Sales

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