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How Personalized Loyalty Can Deliver Value
By Mauricio Valdez Mendia - Tue, 07/18/2023 - 10:00
When done correctly, Personalization and loyalty work deliver immense value for customers and organizations, writes Jose Mauricio Valdez Mendia.
https://mexicobusiness.news/tag/mauricio-valdez-mendia
More AI, Cloud & Data
How AI Can Enhance Hyper-Personalization in Marketing
By Mauricio Valdez Mendia - Fri, 03/31/2023 - 09:00
AI technologies like Open AI are offering marketers new ways to create more personalized experiences, writes Mauricio Valdez Mendia.
Reaping the Benefits of a Personalization Strategy
By Mauricio Valdez Mendia - Thu, 02/09/2023 - 15:00
Mauricio Valdez explores the main reasons for not achieving a positive and acceptable ROI from a personalization strategy.
Key Ingredients for Collecting Customer Data: Value, Trust, Care
By Mauricio Valdez Mendia - Thu, 12/01/2022 - 15:00
Collecting, protecting and activating customer data is a path to boosting loyalty and can significantly improve brand equity, writes Jose Valdez.
Personalization in Action
By Mauricio Valdez Mendia - Thu, 09/29/2022 - 10:00
To deliver personalized experiences, five key elements are necessary. Mauricio Valdez Mendia explains.