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Why Today’s CEOs Must Lead the Conversation, Not Just the Company
By Maria Fernanda Gonzalez - Tue, 06/10/2025 - 08:00
CEOs must speak up and build public trust to position their companies as credible, relevant industry players, writes María Fernanda González.
https://mexicobusiness.news/tag/strategic-communication
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Enhancing Health Through Creativity, Strategic Communication
By Sofía Garduño - Thu, 05/08/2025 - 09:39
Creativity combined with strategy leads to effectiveness, allowing one to reach more patients, says Héctor Salinas, CEO, McCANN Health.
The Future of Employer Branding in the Era of AI
By Diego Valverde - Wed, 05/07/2025 - 13:45
AI is redefining employer branding, enabling companies to attract and retain talent through more agile, data-driven communication strategies.
AI in PR: Threat, Trend, or Transformative Tool?
By Karen Herrera - Fri, 04/11/2025 - 06:00
AI is reshaping public relations by enhancing creativity, strategy, and insights — while maintaining human empathy or judgment - Karen Herrera.

Open Innovation to Revolutionize Business Operations: Capgemini
By Tomás Lujambio - Wed, 07/19/2023 - 16:50
A Capgemini study reveals that 75% of organizations consider open innovation to be essential in addressing complex challenges.
Communication and Marketing Strategy that Listens to Data
By Jan Hogewoning - Thu, 12/17/2020 - 09:53
Another Company is a strategic communications company which works with a variety of channels, including influencers, to position their clients