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By Karen Herrera - Wed, 10/15/2025 - 06:30
Fintech PR must shift from promoting innovation to building earned trust through humanized tech and data-informed storytelling, writes Karen Herrera.
https://mexicobusiness.news/tag/user-engagement
More Tech
By MBN Staff - Tue, 09/30/2025 - 10:43
Electronic Arts will be acquired for US$55 billion by Silver Lake, Saudi PIF, and Kushner’s Affinity Partners, offering US$210 per share.
By Mariana Allende - Mon, 07/28/2025 - 09:54
AI-powered, secure, and personalized WhatsApp conversations can drive sales, loyalty, and efficiency, says Blip’s Thiago Goncalves.
By MBN Staff - Mon, 01/27/2025 - 12:55
Spotify and Universal Music Group sign a multi-year deal to enhance monetization, expand audiovisual offer, and redefine global music streaming.
By Mariana Allende - Fri, 08/30/2024 - 12:42
Native ads and AI aim to offer users a seamless, contextually relevant experience.
By MBN Staff - Thu, 08/08/2024 - 17:18
TikTok has partnered with Warner Bros. to launch Spotlight, a a feature enhancing content discovery for movies and TV shows
By Tomás Lujambio - Tue, 08/01/2023 - 16:59
Meta’s chatbots will acquire different personas and will interact in a human fashion with users on the company’s social media platform.
