Home > Talent > Expert Contributor

AI in Human Resources: A Divisive Issue?

By Agustín Perelman - Bonda
Co-Founder

STORY INLINE POST

Agustin Perelman By Agustin Perelman | Co-Founder - Tue, 07/09/2024 - 14:00

share it

Integrating artificial intelligence into human resources has ignited a spirited debate, revealing generational and philosophical divides within the modern business world.

This debate was prominently displayed at our HRTrends Mexico event, attended by over 120 HR leaders. The panel featured Maria Brizio, head of people at WeWork; Carlos Vargas, North America talent attraction lead at Nestlé; and Miguel Angel Prieto, global senior director of human resources at Cinépolis.

We witnessed a striking contrast in opinions and approaches toward AI between leaders of established companies and emerging business leaders. The discussion ranged from technological efficiency to the importance of human connection.

Leaders from long-standing companies like Cinépolis and Nestlé, with their wealth of experience, expressed understandable caution. Their approach, grounded in stability and security, advocates for a gradual and meticulously evaluated adoption of new technologies. For them, AI is a powerful tool, yet traditional leaders still prefer their reports in Excel.

Conversely, leaders from emerging companies like WeWork demonstrated a more enthusiastic and open stance toward AI. They see artificial intelligence not only as a means to optimize processes but also as a crucial competitive advantage in a dynamic and constantly evolving market. Agility and adaptability are fundamental for these new leaders, and AI is an ally that enables faster, data-driven decisions, improves employee experience, and attracts talent more efficiently.

In this context, companies like Bonda are becoming increasingly relevant. By offering technological solutions that address operational needs while prioritizing well-being and human connection, Bonda leads the way toward a "humanized" technology integration in human resources. Bonda illustrates that technology can be a powerful tool to strengthen workplace relationships and improve employees' quality of life, rather than creating a dichotomy between technology and humanity.

For example, Bonda's Wellness program offers online yoga, meditation, psychotherapy sessions, and more. Additionally, its Gifts, Recognition, and Flexible Benefits Program allow customization of incentives, bonuses, and corporate gifts to meet each employee's needs, providing redeemable points for Gift Cards from thousands of brands.

The debate over AI (and technology in general) in human resources doesn't have a simple answer. However, programs like those from Bonda exemplify that the key in HR lies in finding a balance that leverages the potential of technology to enhance operational efficiency while preserving and enriching human connections in the workplace.

 

You May Like

Most popular

Newsletter