CCE Launches “Invest and Choose Mexico” Campaign

The Mexican Business Coordinating Council (CCE) launches “Invest and Choose Mexico,” a nationwide investment attraction campaign aimed at consolidating the country as one of the world’s most competitive destinations for capital.

“In the second quarter of 2025, foreign direct investment reached a record US$34.26 billion, positioning our country as Latin America’s top recipient of capital and a reliable partner for global industries,” says Francisco Cervantes, President, CCE.

Mexico has numerous objective advantages that make it a top investment hub amid global nearshoring and technological transformation, says CCE. These include:

• Deep integration with North America, the world’s most dynamic economic region

• Sophisticated production processes and value-added capabilities

• A network of 14 free trade agreements granting preferential access to over 50 countries

• A young, highly skilled workforce, graduating thousands of engineers and professionals annually

• Technologically evolving industrial clusters in key sectors such as automotive, aerospace, agribusiness, medical devices, technology, and semiconductors

• Macroeconomic stability and fiscal discipline

“‘Invest and Choose Mexico’ is more than a campaign: it is a strategic invitation, a roadmap, and a shared commitment between the private sector, the tech ecosystem, and public institutions to accelerate investment decisions that create jobs, productivity, and lasting prosperity,” says Cervantes.