Data Centers Drive Mexico’s Growth: AI Week

This week in developments in AI, cloud, and data: the strategic blend of sustainability and innovation is evident. Mexico’s data center industry is highlighted as a key driver of economic growth and digital government, while Google collaborates with Intersect Power and TPG Rise Climate to build clean energy-powered data centers in the United States.

In this week’s MBN Experts, the region is experiencing a revolution in customer experience and procurement. Sixbell CX and Coupa are integrating AI solutions to address Latin America’s demand for efficiency, collaboration, and personalized offerings in both customer service and spend management.

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News

Data Centers Key to Mexico's Economic Growth, Energy Transition

Data centers are not only fundamental for technological infrastructure, but also for the development of smart cities and the consolidation of a digital government, argued the Mexican Data Center Association (MEXDC) during the "Economics and the Relevance of Data Centers in Mexico in Favor of Shared Prosperity" international forum. The event, held alongside the Senate's Economic Commission, brought together representatives from government, industry, and academia to discuss technological investment in the country and the challenges of the energy transition.

Google to Build Clean Energy-Powered Data Centers in the US

Google, Intersect Power, and TPG Rise Climate are collaborating to develop industrial parks in the United States that combine gigawatts of data center capacity with purpose-built clean energy plants. The first phase of this initiative is expected to be operational by 2026, with full completion in 2027. Google and its partners are also making a capital investment in Intersect Power to support these efforts.  

France to Host 2025 AI Summit, Strengthening Ties with Mexico

France will host the AI Action Summit at the Grand Palais in Paris on Feb. 10-11, 2025. The summit will convene government leaders, academics, businesses, and international organizations, serving as a platform to strengthen international collaboration, with a particular focus on the relationship between France and Mexico. 

MBN Expert’s Insights

Modernizing Spend Management with AI, Efficiency, Collaboration 

As businesses in Latin America increasingly prioritize efficiency and sustainability, AI is playing a crucial role in transforming procurement processes. AI-powered solutions are streamlining supplier onboarding, optimizing negotiations, and improving cost-effectiveness. Jonathan Porta, Regional VP of Sales Latin America at Coupa, discusses how these trends are reshaping procurement in the region and how Coupa's platform is helping companies enhance collaboration and achieve operational excellence.

Revolutionizing CX in Latin America with AI, Tailored Offerings

As the demand for faster, more personalized customer experiences grows, AI is transforming how businesses engage with their clients. In Latin America, Sixbell CX is leading the charge by integrating cutting-edge technologies into customer experience (CX) processes. Marcelo Leixelard, CEO of Sixbell CX, shares how the company’s tailored offerings are addressing the unique challenges of the region, and how AI is shaping the future of CX in Latin America.