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Cloud: The New Frontier of Cybersecurity

By Claudio Baumann - Akamai
Managing Director Latam

STORY INLINE POST

Claudio Baumann By Claudio Baumann | Managing Director Latam - Wed, 10/08/2025 - 06:30

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As organizations increasingly migrate their applications and business processes to the cloud, security has become a much more complex discipline and a strategic priority. Safeguarding cloud resources and the operations they support demands a multifaceted approach that integrates policies, controls, and services to build a robust defense.

The cloud has transformed industries by powering everything from data storage to large-scale application delivery. However, with this growth comes risk. Shared environments and vast volumes of sensitive data, in many cases sitting in multiple infrastructures, make them an attractive target for cybercriminals, whose tactics are becoming more and more sophisticated.

The mission is clear: to safeguard data, applications, and services from cyber threats while enabling innovation at speed and strengthening trust in the digital face of the company. Specialized cloud security solutions emerge as a powerful ally that organizations can use to stay a step ahead.

Why Cloud Security Solutions?

A robust cloud-based security strategy reduces risk by actively preventing cyberattacks, data leaks and exposure, ransomware and other threats, as other security solutions do but taking into account the complexities and additional components implied in cloud environments. These strategies keep sensitive assets, such as personal data, intellectual property, and financial records, safe.

These strategies must be adapted to each configuration, public, private, or hybrid, single or multicloud, while ensuring the security events can be monitored, managed and audited. This approach enables organizations to harness the full potential of cloud computing without compromising security.

In fact, as leading cloud providers continue to advance their defenses, many companies are finding that the cloud can deliver greater protection than traditional on-premises systems, offering a more strategic and scalable response to today’s evolving threat landscape.

Impact on Businesses

When companies experience data theft, leaks or unauthorized access, the consequences go far beyond immediate disruption. A report by the World Economic Forum mentions how, in the United States, the US Federal Bureau of Investigation (FBI) estimated losses due to cyberattacks at US$12.5 billion in 2023. Mexican banks are not immune: in 2024, the Bank of Mexico reported cyber incidents to banks and a financial company, the largest of which resulted in a loss of MX$204 million (US$11 million).

To guard against these risks, security service providers deploy a defense system that includes a set of services and associated support that protect the extended elements of the infrastructure, applications and devices (the so-called “attack surface"). Popular wisdom says that a chain is as weak as its weakest link. That is exactly the case with cloud security. As cybercriminals continuously seek opportunities, any unprotected component may be identified and explored. Services such as firewalls, bot managers, and microsegmentation will protect access through the internet and even limit the internal propagation of malware in case of an infection.

For many industries, regulatory compliance is non-negotiable. In this context, robust cloud security is a valuable asset, helping organizations not only meet legal obligations, but also demonstrate to customers and partners that they can be trusted with sensitive information. Companies that proactively and transparently address cloud security demonstrate endurance. They gain regulatory alignment and continuity, as well as a competitive edge, strengthening relationships and standing out in the market.

Technology will continue to evolve, but the choice is clear: treat security as a strategic investment in resilience. By securing the cloud today, businesses can confidently unlock its benefits and build a stronger, more trustworthy digital future. Thinking of the cloud as a partner rather than just a tool enables businesses to navigate an increasingly complex digital landscape with confidence, turning security from a challenge into a strategic advantage for long-term growth.

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