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Monetization of Data in Open Banking: An Opportunity for Everyone
By Nick Grassi - Thu, 04/11/2024 - 10:30
Thinking about finance from the perspective of open data represents a unique opportunity to move into the future, writes Nick Grassi.
https://mexicobusiness.news/tag/brand
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Exploring the Top Labor and Recruitment Trends in 2024
By Alejandro Paz - Thu, 03/28/2024 - 12:00
By embracing emerging trends, businesses can position themselves for success in 2024 and beyond, writes Alejandro Paz.
The Importance of Knowing What Your Customer Wants
By Fernando Orta - Thu, 12/21/2023 - 09:00
To deliver a ‘wow’ experience for customers, this one element should always be at the forefront of business strategy, writes Fernando Orta.
Advertising Guidelines for Influencers: Practical Recommendations
By Luis López Linaldi - Mon, 12/11/2023 - 13:00
Although Mexico’s new influencer guidelines are not mandatory, it would be wise to follow them. Luis López Linaldi explains.
 Client Experience the Key to Customer Loyalty
By Eric Rossati - Tue, 10/17/2023 - 11:00
Today’s customers are focused on experience. Eric Rossati looks at some tools to help brands deliver on expectations and reap the subsequent rewards.
Connectivity at the Core of the Consumer Experience
By Carlos Barbery - Thu, 10/12/2023 - 12:00
Customer centricity can help businesses establish enduring relationships that form the bedrock of long-term digital success, writes Carlos Barbery
Client Experience the Key to Customer Loyalty
By Eric Rossati - Tue, 10/03/2023 - 09:00
Today’s customers are focused on experience. Eric Rossati looks at some tools to help brands deliver on expectations and reap the subsequent rewards.
Radically Human
By Miguel Barbeyto - Wed, 09/06/2023 - 10:00
Today, more than ever, we must be human when creating and thinking about new ways of producing our brand, writes Miguel Barbeyto.
So, You Decided on a Healthy Lifestyle. What About Your Company?
By Daniel Guzmán - Mon, 08/14/2023 - 12:00
Like people, organizations can also experience health problems that affect their performance and ability to achieve their goals, writes Daniel Guzman.
How Does Customer Repurchase Loyalty Impact the Auto Sector?
By Ricardo Rodríguez - Thu, 07/13/2023 - 16:00
Customers should truly feel they are experiencing luxury based on experiences rather than possessions, writes Ricardo Rodriguez Vasquez.