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Brands Turn to “Human-Only Content” Amid AI Saturation
By Diego Valverde - Wed, 12/17/2025 - 08:30
As Generative AI floods content, brands pivot to human-only marketing, betting authenticity and trust outperform synthetic creativity.
https://mexicobusiness.news/tag/creativity
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Mexico's AI Copyright Stance: A Creative Catastrophe?
By Aldo Ricardo Rodriguez Cortes - Tue, 07/08/2025 - 08:30
A draft Mexico Supreme Court ruling declares AI-generated works public domain, raising concerns for creators, writes Aldo Ricardo Rodriguez Cortes.
Marketing Agencies: From Vendor to Strategic Partner
By Luca Nan - Wed, 06/25/2025 - 06:30
Modern brands need digital marketing agencies as strategic partners, not just vendors. Luca Nan explains.

The Beginning of a New Era? Zuckerberg's Algorithmic Vision
By Agostina Luzzi - Mon, 06/09/2025 - 06:00
AI may automate content, but real creative value still comes from human insight, vision, and cultural relevance, writes Agostina Luzzi.
The Scientific Use of Imagination
By Victor Moctezuma - Fri, 03/07/2025 - 06:00
Polymathic thinking, AI, and cognitive diversity drive better decision-making, innovation, and leadership in a complex world, writes Víctor Moctezuma.
Create Magical Moments and Avoid Tragic Moments
By Mario Rodríguez - Tue, 02/18/2025 - 06:30
Great leaders transform crisis into opportunity, turning tragic moments into triumphs, writes Mario Rodríguez.
Ditch the Manual and Start the Real Team-Improvement Adventure
By Jorge Cristerna - Wed, 01/22/2025 - 10:00
Your team needs to be able to react to new information, shifting priorities, and unexpected obstacles on the go, writes Jorge Cristerna.
Claim for Damages in Industrial Property Matters in Mexico
By Armando Arenas - Mon, 12/09/2024 - 08:00
Our system on paper has advanced, but civil judges still need deeper training on industrial property, writes Armando Arenas.

Redefining Talent Through Artificial Intelligence
By David Gonzalez - Mon, 10/28/2024 - 04:00
As AI reshapes industry landscapes, the transformation is not just about automating tasks but redefining human potential, writes David Gonzalez.

GenAI + HI: How  Do They Fit Into the Future of Your Company?
By Mónica Martínez - Mon, 10/21/2024 - 12:00
The future will likely see GenAI and HI working side-by-side, with each playing distinct roles depending on the task at hand, writes Mónica Martínez.