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By Diego Valverde - Wed, 12/17/2025 - 08:30
As Generative AI floods content, brands pivot to human-only marketing, betting authenticity and trust outperform synthetic creativity.
https://mexicobusiness.news/tag/creativity
More Talent
By Geny Oceguera Rojas - Thu, 10/03/2024 - 16:00
Soft skills complement technology, and enhance the human capacity to innovate and lead in a digitized environment, writes Geny Oceguera Rojas.
By Reneé Lerma - Fri, 09/20/2024 - 10:46
Lionsgate has partnered with Runway to leverage generative AI in filmmaking, creating a custom model to streamline production processes.
By Victor Moctezuma - Thu, 09/19/2024 - 10:00
Innovation results from the flow of resources over time, balancing what’s needed, what’s available, and how to achieve it, writes Víctor Moctezuma.
By Victor Moctezuma - Tue, 06/04/2024 - 14:00
Rather than making the business model more efficient, it is better to extend the pressure for innovation and novelty, writes Víctor Moctezuma.
By Victoría García - Tue, 06/04/2024 - 10:00
The concept of Steadfastness goes beyond being firm in something. It is the determination and adherence to something you seek - Victoria Garcia.
By Gustavo Linares - Wed, 03/06/2024 - 08:00
As the digital landscape evolves, the significance of HR in assembling and guiding AI teams cannot be overstated, writes Gustavo Linares Arizabalo.
By Marie-Pierre Mercier - Wed, 02/07/2024 - 13:00
Marie-Pierre Mercier explores how artificial intelligence is revolutionizing human innovation and breaching a new era of possibilities.
By Dave Dickman - Mon, 01/08/2024 - 13:00
For influencer marketing in 2024, trust, authenticity, creativity, and the strategic integration of AI will be pivotal, writes Dave Dickman.
By Francisco Hurtado - Fri, 12/29/2023 - 11:00
While video games have become more sophisticated, debate has increased about their influence on behavior. Francisco Hurtado looks at the issue.
